Makayla Barbone
Smithtown
Summary
Creative college student with experience as a Freelance Social Media Manager and Marketing Intern, specializing in managing multiple social media accounts, developing content strategies, and executing marketing campaigns. Highly organized, with exceptional communication skills and the ability to manage multiple projects in fast-paced environments. Eager to continuously learn and grow while delivering results that align with business goals.
Overview
3
3
years of professional experience
Work History
Social Media Manager
Freelance
04.2024 - Current
- Managed Multiple social media accounts across all platforms including Instagram, Twitter, LinkedIn and YouTube.
- Created content including videos, posts, and graphics using tools like Canva.
- Managed day-to-day operations of social media accounts, responding to comments and messages as well as monitoring engagement.
- Analyzed social media performance to optimize future content.
Intern
The Fashion Foundation
01.2022 - 12.2024
- Assisted in managing social media across all platforms including Instagram, TikTok, LinkedIn, and YouTube.
- Contributed to the planning and execution of marketing campaigns.
- Collaborated with clients to meet social media goals.
- Conducted research to guide marketing decisions and content creation.
- Improved brand visibility through content creation.
- Contributed to mock-ups, email campaigns, and social media content to engage consumers and market the brand's products.
Education
Bachelor of Science - Advertising And Marketing Communications
Fashion Institue Of Technology
New York, NY05.2025
Skills
- Social Media Stategy and Management
- Content Creation Including Graphics, Photo, Video and Copywriting
- Analytics and Reporting
- Social Media Copywriting
- Market Research
- Campaign Planning and Execution
- Canva
- Google Analytics
- Strong Communication
- Attention To Detail
- Multitasking
- Effective Organization
Timeline
Social Media Manager
Freelance
04.2024 - Current
Intern
The Fashion Foundation
01.2022 - 12.2024
Bachelor of Science - Advertising And Marketing Communications
Fashion Institue Of Technology
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