Makayla Smith
Noblesville,IN
Summary
Digital marketing and communications professional with experience creating engaging social media content, writing promotional messaging, and supporting audience growth through digital platforms. Skilled in crafting clear, attention-grabbing content and using platform insights to improve engagement. Seeking to contribute strong writing and content skills to a broadcast promotions team.
Overview
4
4
years of professional experience
Work History
Administrative Assistant
Century 21
Carmel, Indiana
08.2024 - Current
- Managed scheduling and calendar coordination for executive team meetings.
- Coordinated travel arrangements, including bookings and itineraries for staff.
- Answered phone calls and emails to provide information, resulting in effective business correspondence.
- Entered data into spreadsheets using Microsoft Excel or other similar programs.
- Managed social media platforms to foster community interaction and brand loyalty.
- Created engaging content for various digital channels to attract and retain customers.
Digital Marketing Coordinator
Digital Rise
, IN
08.2022 - Current
- Created engaging content for social media and email marketing initiatives to enhance audience engagement.
- Executed website updates using content management systems to ensure timely information availability.
- Coordinated digital marketing campaigns across multiple platforms and channels.
- Analyzed web traffic data to inform marketing strategies and decisions.
- Supported team efforts in organizing promotional events and webinars.
- Developed and implemented digital marketing plans integrating SEO, social media platforms, and video campaigns to improve online presence.
Communications Coordinator
Breakthrough Cincinnati
Cincinnati, Ohio
04.2023 - 09.2024
- Managed social media accounts to promote organizational initiatives.
- Created communication materials for community outreach programs to enhance community engagement.
- Coordinated educational events for youth and families, fostering participation and community involvement.
- Oversaw production of marketing materials, including videos and podcasts, to support organizational initiatives.
- Assisted in designing promotional content for newsletters and flyers.
- Conducted research on best practices in community engagement and communications.
- Managed multiple projects and tasks simultaneously while managing client expectations.
Education
Bachelor of Arts - Broadcast Journalism
Central State University
Wilberforce, OH05-2023
Skills
- Digital marketing
- SEO strategy
- Content creation
- Email marketing
- Social media management
- Campaign coordination
- Audience analysis
Timeline
Administrative Assistant
Century 21
08.2024 - Current
Communications Coordinator
Breakthrough Cincinnati
04.2023 - 09.2024
Digital Marketing Coordinator
Digital Rise
08.2022 - Current
Bachelor of Arts - Broadcast Journalism
Central State University