Malisa Sicilia
Summary
Dynamic Brand Manager with expertise in customer relationship management, operational excellence, and training program development. Proven ability to enhance team productivity and establish customer service standards, driving improved sales performance and employee engagement.
Overview
2027
2027
years of professional experience
1
1
Certification
Work History
Brand Manager
Now Optics
06.2023 - Current
- Monitored sales performance and optimized strategies to consistently achieve targets.
- Prepared monthly reports on sales figures, expenses, profits.
- Established customer service standards and ensured staff compliance through regular assessments.
- Strengthened workflow productivity by hiring and developing top talent while managing team performance.
- Developed comprehensive training and onboarding materials utilized across regional teams.
Store Market Manager
Luxottica Retail
12.2005 - 09.2022
- Recruited, trained, coached, and managed a team of retail associates in providing exceptional customer service.
- Managed daily store operations, streamlining workflows to enhance staff collaboration and efficiency.
- Implemented new policies and procedures to enhance operational excellence throughout the store.
- Developed training programs to enhance employee skills and performance.
- Planned and led training programs on staff development to enhance employee knowledge, engagement, satisfaction and performance.
- Analyzed performance metrics to improve productivity, solve problems and create opportunities to enhance operational success.
- Implemented visual merchandising standards that improved product presentation and customer engagement.
- Developed targeted marketing strategies that increased brand visibility within the community.
Server
Cheesecake Factory Inc
- Memorized menu items and daily specials to ensure accurate order taking.
- Delivered exceptional customer service to create memorable dining experiences.
- Maintained cleanliness and organization of dining area and service stations to promote a welcoming environment.
Server /Server Shift Leader
Carabbas
- Delivered exceptional customer service, enhancing guest satisfaction.
- Oversaw cashiering activities to ensure accurate payment processing.
- Facilitated training for new servers on restaurant procedures and protocols.
Bartender /Cocktail Server
Diamond Casino
- Mixed and served cocktails and beverages to patrons, enhancing overall customer experience.
- Trained new bartenders on operational procedures and customer service standards, improving service quality.
- Managed cash drawer at end of each shift, ensuring accurate fund reconciliation.
Skills
- Operational excellence
- Customer relationship management
- Training program development
- Communication skills
- Visual merchandising
- Leadership capabilities
Certification
- Licensed Dispensing Optician
- ABO / NCLE Certified
Timeline
Brand Manager
Now Optics
06.2023 - Current
Store Market Manager
Luxottica Retail
12.2005 - 09.2022
Server
Cheesecake Factory Inc
Server /Server Shift Leader
Carabbas
Bartender /Cocktail Server
Diamond Casino