Summary
Overview
Work History
Education
Skills
ACHIEVEMENTS SNAPSHOT
Affiliations
Languages
Timeline
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MANUEL GANCEDO PUIG DE LA BELLACASA

Rye,NY

Summary

International business development professional with strong focus on expanding global markets and driving revenue growth. Expertise in strategic planning, market analysis, and cross-cultural communication. Team collaborator with results-driven mindset, adaptable to changing business needs. Known for building reliable partnerships and fostering innovative solutions.

Overview

25
25
years of professional experience

Work History

GANCEDO FAMILY GROUP

GANCEDO
Rye, NY
01.2001 - Current
  • Held commercial key roles within the family group of companies known for prestigious luxury interior design with 80+ years of history, 130 employees, and operations across multiple countries.

International Business Development Manager

GANCEDO
Rye, NY
04.2023 - Current

Led the group's www.gancedo.com with full responsibility in all subsidiaries on Sales & Marketing and international expansion with direct responsibility for the most profitable subsidiaries in Mexico and the Dominican Republic.
• Generated over $6.5 million USD in business volume across luxury hospitality projects
Secured and delivered major contracts with premier hotel chains including Hyatt ($2.15M), Sha Wellness Group ($770K), Meliá ($715K), Excellence ($460K), and others
Developed and maintained high-value client relationships across Spain, the Caribbean, and USA
• Orchestrated successful market entry into the Dominican Republic in 2024. Leading personally the establishment of a new subsidiary in Punta Cana

GANCEDO | SALES EVOLUTION 2015 – 2023

GANCEDO
MADRID SPAIN
01.2015 - 12.2023

With full responsibility on Sales & international expansion, spearheaded comprehensive re-brand and modernization that reestablished GANCEDO as the leader in Spanish luxury interior design.
Increased company revenue by 60% from €7.2M to €11.5M – a historic record for the group
Designed and launched a landmark 10,800 ft² flagship showroom, becoming a European industry reference
Transformed brand perception and audience demographics, reducing target age from 45-55 to 35-45 (Meta)
• Built social media presence from zero to over 57,900 Instagram followers in 2025
Guided company sales through COVID-19 pandemic while maintaining strong performance

Education

PMD - Business Administration And Management

ESADE BUSINESS SCHOOL
MADRID
06-2014

Value Innovation Programme - Business Management

INSEAD BUSINESS SCHOOL
Fontainebleau, FRANCE
03-2013

Degree in Business Administration -

BARCELONA UNIVERSITY
BARCELONA SPAIN
06-2000

Skills

  • Cross-cultural communication
  • Budget planning
  • Pricing strategy
  • Business intelligence
  • Stakeholder management
  • International trade
  • Customer satisfaction
  • Team collaboration
  • Team leadership
  • Decision-making
  • Relationship building and management
  • Strategic planning

ACHIEVEMENTS SNAPSHOT

Increased company revenue by 82.5% (€8.4M to €15.3M) during Sales Management tenure.
• Delivered $6.5M+ in international projects for luxury hospitality brands
• Successfully expanded into two international markets
Navigated company through global pandemic with optimal results
Revitalized 80-year brand while preserving heritage values

Affiliations

CEAPI www.ceapi.com Member | 2022- Present: Member of the Business Council, a forum of 350 presidents of leading Ibero-American companies, dedicated to fostering business ties and strengthening the corporate space
President | Family Business Club of ESADE Alumni | 2020-2024 Club Empresa Familiar | ESADE Alumni
Secretary | ADEFAM (Association of Family Business of Madrid) | 2019-2024 . ADEFAM, Asociación de la Empresa Familiar de Madrid
Market Researcher Traineeship Inicio - AIESEC in Spain in AC Nielsen Market Research New Delhi (India) | 1999-2000

Languages

Spanish
Native or Bilingual
English
Full Professional

Timeline

International Business Development Manager

GANCEDO
04.2023 - Current

GANCEDO | SALES EVOLUTION 2015 – 2023

GANCEDO
01.2015 - 12.2023

GANCEDO FAMILY GROUP

GANCEDO
01.2001 - Current

PMD - Business Administration And Management

ESADE BUSINESS SCHOOL

Value Innovation Programme - Business Management

INSEAD BUSINESS SCHOOL

Degree in Business Administration -

BARCELONA UNIVERSITY