Summary
Overview
Work History
Education
Skills
Websites
Affiliations
References
Timeline
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Mara Brigggs

Logansport,LA

Summary

Analytical professional with technical knowledge and critical thinking skills to thrive in data-driven environments. Tackles challenges with positivity and drive to overcome. Works great alone or with others and consistently exceeds expectations.

Overview

4
4
years of professional experience

Work History

Analyst

Department of Children and Family Services
Mansfield, LA
12.2022 - Current
  • Maintained accurate records of all data collected during analysis processes.
  • Collaborated with cross-functional teams on projects related to analytics initiatives.
  • Identified needs of customers promptly and efficiently.
  • Managed all incoming mail distribution, courier services, faxes, and photocopying documents as requested.
  • Provided administrative support to staff members including typing letters, filing documents, and scanning and copying documents when necessary.
  • Provided support as the main communications specialist for regional office correspondence.
  • Collaborated with other departments to resolve complex customer issues quickly.

Small Business Outreach

Freelance
, LA
08.2020 - Current
  • Advised several small businesses in the area on ways to optimize sales, as well as ways to reach their target market.
  • Created websites and social media platforms to help small businesses reach new customers.
  • Advised clients on strategic planning, financial management, marketing, operations and other related topics.
  • Optimized web pages for better search engine rankings.
  • Provided technical support to clients regarding their website's performance and maintenance issues.
  • Integrated third-party APIs into websites for enhanced features such as social media integration.
  • Developed automated emails for customer onboarding, abandoned cart reminders, and other transactional emails.
  • Set up small business owners with marketing tools like Mailchimp, Hubspot, Hootsuite, keyword processors, Google Analytics, and SEO.
  • Advised small business owners on effective marketing strategies and created campaigns for them to model future projects on.
  • Trained small business owners on how to use and process social media integrations and analytic information for optimized efficiency.

Marketing Consultant

The Crawfish Shack
Logansport , LA
07.2021 - 11.2022
  • Managed social media accounts, including developing content calendars and posting regularly.
  • Monitored analytics tools such as Google Analytics to analyze website performance metrics.
  • Ensured compliance with legal regulations pertaining to all aspects of marketing activities.
  • Conducted market research to identify new opportunities for product development.
  • Planned and executed events to promote brand awareness and loyalty.

Marketing and Sales Manager

The Pink Boutique
Joaquin, TX
07.2020 - 08.2021
  • Created and presented monthly reports to management on sales performance.
  • Created content for promotional materials, including brochures, flyers, and websites.
  • Designed graphics and logos for advertisements, newsletters, and other marketing collateral.
  • Conducted customer research to gain insights into consumer behavior.
  • Managed social media accounts and campaigns.
  • Evaluated the effectiveness of marketing campaigns using analytics tools.
  • Assisted in developing pricing strategies that maximize profits while maintaining customer loyalty.
  • Monitored competitors' activities to keep up with industry trends.

Education

Bachelor of Arts - Organizational Studies : Marketing And Management

Louisiana State University At Alexandria
Alexandria, LA
08-2024

Associate of Arts - Business Administration

Panola College
Carthage, TX
12-2022

Skills

  • Information Gathering
  • System Analysis
  • Organization
  • Customer Service
  • Written Communication
  • Computer Skills
  • Problem-Solving
  • Google Drive
  • Time Management
  • Microsoft Office
  • Google Analytics Certified
  • Analytical and Critical Thinking
  • Team Management
  • Attention to Detail
  • Public Speaking
  • Leadership
  • Excellent Communication
  • Microsoft application
  • Graphic Design
  • Premier Pro and FCP7 expertise
  • Adobe Premiere Pro
  • Adobe Creative Cloud
  • Content Development
  • Project Organization

Affiliations

Cooking, Hiking, Reading, Writing, and Outdoor Sports.

References

References available upon request.

Timeline

Analyst

Department of Children and Family Services
12.2022 - Current

Marketing Consultant

The Crawfish Shack
07.2021 - 11.2022

Small Business Outreach

Freelance
08.2020 - Current

Marketing and Sales Manager

The Pink Boutique
07.2020 - 08.2021

Bachelor of Arts - Organizational Studies : Marketing And Management

Louisiana State University At Alexandria

Associate of Arts - Business Administration

Panola College
Mara Brigggs