Mara Farina
MIAMI,FL
Summary
“Executive Production and Creative Operations Leader with 25+ years of experience leading broadcast, streaming, digital, and live production environments. Known for building high-performing teams, launching complex initiatives, and driving operational excellence across fast-paced media organizations.”
Overview
2027
2027
years of professional experience
Work History
Founder & Executive Coach
The Inner Producer
01.2025 - Current
- Partnered with creative and business leaders to enhance performance and support informed decision-making
- Applied structured coaching methodologies to cultivate growth and reinforce accountability
- Guided clients in high-pressure environments, helping them navigate complexity with assurance
VP, Notice's Univision 24/7 (ViX)
TelevisaUnivision
01.2021 - 01.2024
- Led the launch and daily production of a 24/7 streaming news network on ViX
- Directed end-to-end production across live programming, special coverage, and breaking news
- Managed cross-functional teams including production, technical operations, editorial, and field crews
- Oversaw production logistics and scheduling, ensuring seamless execution in high-pressure, real-time environments
- Managed multimillion-dollar budgets and vendor relationships to enhance production resources for 24/7 news delivery
- Built workflows and systems to support continuous, high-volume content delivery
- Partnered with senior stakeholders to align production execution with strategic business and audience engagement goals
Senior Producer / Production Leadership Roles
MTV Latin America / MTV Tr3s
Miami, FL
1998 - 2005
- Led creative development, production planning, and onsite execution
- Oversaw run-of-show, staging, and production logistics for high-visibility programs
- Coordinated vendors, talent, and technical teams for seamless execution of domestic and international productions, enhancing operational efficiency and audience satisfaction
- Produced and executed live and taped programming, enhancing audience engagement across multiple markets
- Executed projects within timelines and budgets, maintaining top-tier production quality to meet audience expectations
- Managed budgets and resources for various productions across platforms.
- Crafted and implemented content strategies that engaged music and youth culture audiences, increasing viewership and strengthening brand loyalty.
Education
Level 1 Life Coach -
Coach Training EDU
Online 04-2026
Associate of Arts - Radio And Television Broadcasting
Art Institute of Ft Lauderdale
Fort Lauderdale, FLSkills
- Coaching Techniques
- Stakeholder management
- Individual Development Plans
- Leadership Development
- Team leadership
- Project management
- Consulting
- Content development
- Strategic planning
- Goal setting
- Mentorship Programs
- Risk mitigation
- Cross-Department Collaboration
- Stakeholder engagement
- Ethics and integrity
- Strategic thinking
- Budget management
- Financial oversight
- Vendor Sourcing and Management
- Production logistics
- Production lifecycle
- Process improvements
- Channel development
- Critical thinking
- Effective communication
- Team building
- Excellent communication
- Relationship and team building
- Teamwork
- Project multitasking and prioritization
Relocation
Open to Relocation
Languages
Bilingual: English / Spanish
Leadership Impact
- Known for calm, decisive leadership in fast-paced, high-pressure production environments
- Strong collaborator who builds trust with clients, teams, and stakeholders
- Ability to quickly assess challenges and implement practical, effective solutions
- Blend of creative instinct and operational discipline
Core Expertise
- Live Event & Experiential Production
- End-to-End Production Lifecycle
- Client Partnership & Stakeholder Management
- A/V, Staging, Lighting & Run of Show
- Budgeting, Cost Control & Financial Oversight
- Vendor Sourcing & Management
- Cross-Functional Team Leadership
- Production Scheduling & Logistics
- Risk Mitigation & Onsite Problem Solving
- Team Development & Coaching
Career Highlights
- Launched and led Noticias Univision 24/7 streaming news channel on ViX for TelevisaUnivision
- 25+ years leading broadcast, live event, streaming, and digital production operations
- Built and managed high-performing cross-functional creative and production teams
- Extensive experience overseeing multi-platform content delivery under high-pressure live environments
- Expertise in production strategy, workflow optimization, operational leadership, and large-scale launches
- Experienced collaborating across executive leadership, editorial, marketing, sales, and creative teams
Custom Section 1
- Certified Essential Coach - Accredited by ICF February 2026
- Launch of #1 Streaming News Channel - 24/7 News /Vix 2021 -2024
- 2024 Emmy Nomination - Caro Quintero: El Narco de Narcos
- Production Lead / VP 2016 The Iowa Brown & Black Forum
- Show Creator and Director of 24 Episodes of Indie 101 / MTV Tres 2007
- Writer Director: 2004 Psychobabble - Short Film Winner of Best Comedic Short / Florida Film Festival
Timeline
Founder & Executive Coach
The Inner Producer
01.2025 - Current
VP, Notice's Univision 24/7 (ViX)
TelevisaUnivision
01.2021 - 01.2024
Senior Producer / Production Leadership Roles
MTV Latin America / MTV Tr3s
1998 - 2005
Level 1 Life Coach -
Coach Training EDU
Associate of Arts - Radio And Television Broadcasting
Art Institute of Ft Lauderdale