Marc Jacobson
Las Vegas,NV
Summary
Senior communications leader with 20+ years of experience spanning global corporate communications, sports & entertainment communications, crisis management, executive visibility, media strategy, and broadcast/content creation. Proven leader at MGM Resorts International, guiding reputation and narrative for one of the world’s most iconic hospitality, entertainment, and gaming brands. Trusted executive advisor with deep subject-matter expertise in live events, sports betting, iGaming, and highly regulated industries, paired with on-camera and journalistic credibility.
Overview
24
24
years of professional experience
Work History
Director of Communications, Global Corporate Communications & Industry Affairs
MGM Resorts International
Las Vegas, NV
11.2024 - Current
- Provide senior-level communications leadership for MGM Resorts International, supporting enterprise priorities across sports, entertainment, gaming, live events, and digital wagering platforms.
- Lead media relations, executive communications, crisis response, and corporate storytelling, safeguarding brand reputation across domestic and international markets.
- Oversee and provide strategic counsel to a team of communications professionals responsible for PR and communications across the company's regional properties, ensuring alignment with corporate messaging, brand standards, and business priorities
- Serve as a primary communications lead for BetMGM, overseeing messaging related to sports betting, iGaming, responsible gaming, and regulatory-sensitive topics.
- Act as a trusted advisor to senior executives, delivering strategic counsel, messaging, and media preparedness during high-visibility moments, crises, and industry-shaping developments.
- Partner with Sports & Entertainment, Legal, Government Affairs, Marketing, Digital, and Investor Relations to align communications with business and reputational objectives.
Senior Manager, Media Relations – Global Corporate Communications & Industry Affairs
MGM Resorts International
06.2018 - 11.2024
- Led enterprise media relations and content strategy supporting major sporting events, league partnerships, entertainment properties, and corporate initiatives.
- Played a key role in crisis and issues management, helping navigate complex, high-risk scenarios in a highly regulated, always-on media environment.
- Developed and executed integrated PR campaigns across broadcast, digital, and social channels, driving sustained narrative control and earned media impact.
- Producer and on-camera host of MGM Minute, the company’s weekly executive video newsletter highlighting leadership priorities, culture, and innovation.
- Served as Voice of the GM for enterprise Town Halls and internal executive communications.
- Delivered executive media training, strengthening spokesperson effectiveness and message discipline across leadership teams.
Morning Show Reporter / Anchor
WJRT – ABC Affiliate
Flint, MI
01.2007 - 01.2018
- High-profile on-air journalist with extensive live breaking news and feature reporting experience.
- Founded and led the School Spirit Challenge, engaging regional communities to collect over 5 million pounds of food for the Food Bank of Eastern Michigan—demonstrating early expertise in community engagement and purpose-driven storytelling.
Sports Director / Anchor / Reporter
WEYI (NBC / FOX / CW)
Flint, MI
01.2002 - 01.2007
- Led sports coverage, editorial strategy, and live broadcasts, serving as the public face of the station’s sports identity.
- Additional Broadcast Roles
- Sideline Reporter, Comcast Local – Detroit, MI
- Sports Anchor/Reporter, WJRT – Flint, MI
- Sports Director/Anchor, WBKP – Marquette, MI
- Executive Producer, Boston University Hockey Radio Network
- Executive Producer / On-Air Contributor, WLUP 97.9 FM & WMVP AM 1000 – Chicago, IL
Education
Bachelor of Science - Journalism (Broadcast Journalism)
Boston University – College of Communication
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The Latin School of Chicago
Skills
- Corporate Communications
- Media Relations (Global, National, Industry)
- Enterprise Reputation Management
- Crisis & Issues Communications
- Executive Communications & Visibility
- Storytelling
- Sports Betting, iGaming & Responsible Gaming Messaging
- Regulatory & Government-Adjacent Messaging
- Content Strategy & Corporate Narrative
- On-Camera Spokesperson Leadership
- Executive Media Training
Timeline
Director of Communications, Global Corporate Communications & Industry Affairs
MGM Resorts International
11.2024 - Current
Senior Manager, Media Relations – Global Corporate Communications & Industry Affairs
MGM Resorts International
06.2018 - 11.2024
Morning Show Reporter / Anchor
WJRT – ABC Affiliate
01.2007 - 01.2018
Sports Director / Anchor / Reporter
WEYI (NBC / FOX / CW)
01.2002 - 01.2007
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The Latin School of Chicago
Bachelor of Science - Journalism (Broadcast Journalism)
Boston University – College of Communication