Marci Kravitz
Carlsbad,CA
Summary
Seasoned Market Sales Manager with substantial experience in driving sales growth and developing market strategies. Possess strong leadership skills, adept at team management and fostering client relationships. Demonstrated ability to impact business positively by improving processes and implementing innovative marketing campaigns.
Overview
26
26
years of professional experience
Work History
Market Sales Manager & Strategic Account Execution
Folio Fine Wine Partners
02.2015 - Current
- Manage the Southern California market with a focus on sales goals, pricing, programming, incentives, and inventory across 40+ product portfolios
- Consistently drive the most profitable division in California (San Diego) for 9+ years
- Increased revenue by 19% in my territory, from 17,000 cases in 2023 to just over 21,000 cases in 2024
- Achieved over 500% growth in a single product line by partnering with key on-premise accounts, such as Club 33 at Disney, Lido House, and La Valencia
- Awarded 'Stunning Colleague' within 18 months and promoted to Partner status at year 5
- Continue to increase profitability through effective depletion allowance management, demand forecasting, and collaboration with distributors on sales and marketing strategies
- Conduct monthly distributor team meetings, quarterly business reviews, and market work with RNDC distributor reps to align on execution
- Collaborate with retail teams to activate planners and ensure chain execution statewide
Account Manager
Young's Market Company - The Estates Group
07.2011 - 02.2015
- Developed and maintained strong relationships with buyers, suppliers, and importers to drive sales and brand representation
- Oversaw and expanded both on- and off-premise accounts, achieving $2.5M annual sales and a 38% increase in one year
- Exceeded sales quotas and consistently achieved top performance in a high-producing territory
Fine Wine Specialist
Henry Wine Group
01.2009 - 07.2011
- Exceeded sales quotas by 25% within the first six months
- Completed a rigorous sales training program, including a formal wine education curriculum
- Provided value-added services, such as fine wine training for restaurant and retail staff, enhancing customer service and sales
Server | Trainer | Manager
Vivace - Four Seasons Resort, Aviara
01.1999 - 01.2010
Education
Bachelor of Arts -
California State University
San MarcosSkills
- Account Relationship Management
- Leadership and Team Building
- Strategic Sales and Business Planning
- Territory Expansion and Maintenance
- Sales and Revenue Generation
- Brand development
- Effective communication
- Problem-solving abilities
- Sales presentations
- Data-driven decision making
Timeline
Market Sales Manager & Strategic Account Execution
Folio Fine Wine Partners
02.2015 - Current
Account Manager
Young's Market Company - The Estates Group
07.2011 - 02.2015
Fine Wine Specialist
Henry Wine Group
01.2009 - 07.2011
Server | Trainer | Manager
Vivace - Four Seasons Resort, Aviara
01.1999 - 01.2010
Bachelor of Arts -
California State University
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