Marcus Ludgood
Los Angeles,CA
Summary
Passionate and proactive professional with over three years of experience in the music and entertainment industry, specializing in discovering emerging talent and managing artist relations, seeking to leverage skills and experience to contribute to the growth and success of new artists while navigating the dynamic landscape of music production and release.
Overview
2
2
years of professional experience
Work History
A&R Coordinator
Create Music Group
2024.01 - Current
- Identified and nurtured new and emerging artists across various genres, leading to successful partnerships and increased industry visibility.
- Coordinated all record production and release stages, including pre-production planning, studio sessions, and marketing strategies.
- Managed relationships with artists, managers, and attorneys, ensuring clear communication and addressing any concerns or issues.
- Utilized social media platforms and internet tools to promote talent and engage with audiences, enhancing the visibility of new releases.
- Demonstrated exceptional organizational skills by managing multiple projects simultaneously and ensuring deadlines were met in a fast-paced environment.
- Liaise with the Lowly team and distribution company regarding release planning, partner opportunities, streaming optimization, etc.
- Set up pre-save links, route & manage marketing assets & generate ideas for release planning
- Pull data for weekly marketing reports & provide analysis
Attend artist meetings, brainstorm ideas for upcoming release campaigns & special marketing projects as assigned. - Ensure proper asset collection & management for distribution of products (audio, video, artwork, stems, credits, etc.), and assist with product entry into distribution platform as needed.
- Maintain metadata in audio playlisting platforms (ie Disco, playMPE, Promo Jukebox etc)
Artist Support Associate/A&R Coordinator
AWAL Recordings & Sony Music
2023.01 - 2024.01
- Assisted in scouting new talent and conducting market research to identify emerging trends and opportunities in the music industry.
- Supported the production team in coordinating recording sessions, promotional events, and artist showcases.
- Developed and maintained accurate records of artist engagements, contracts, and promotional materials, demonstrating strong attention to detail and confidentiality.
- Engaged with artists from diverse genres, gaining valuable experience in artist management and event planning.
- Communicating with artist daily to assist them with digital distribution, and publishing services
- Worked within AWALs administrative system to update and correct account issues and cancel account content as needed
- Assisted clients with learning gaps about the internal operations of DSPs such as Apple Music, iTunes, Beatport, Traxsource, and Spotify
- Scout and Pitched artist for playlist pitching as well as A&R review and potential AWAL+ deals
- Metadata/ Content Management adhering to requirements of streaming and download platforms such as iTunes/Apple Music, Spotify, TikTok and Audiomack.
- Rebranded and currently operate AWAL At our Core
playlist
Education
Bachelor's Degree -
Musicians Institute
06.2021
Skills
- Consulting
- Business Administration
- Financial Management
- Contract Management
- Project Management
- Data Entry
- Administrative Leadership
- Budget Planning
- Music industry knowledge
- Artist development
- Creative vision
- Talent scouting
- Digital Media
Timeline
A&R Coordinator
Create Music Group
2024.01 - Current
Artist Support Associate/A&R Coordinator
AWAL Recordings & Sony Music
2023.01 - 2024.01
Bachelor's Degree -
Musicians Institute
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