Summary
Overview
Work History
Education
Skills
Accomplishments
Work Availability
Languages
Work Preference
Timeline
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Marcy Daniels

Marcy Daniels

Bellwood,IL

Summary

Experienced and driven professional with over 17 years of dedicated service at a prominent marketing agency. Provides comprehensive support for client database exceeding 30 million consumers. Demonstrates motivation and analytical skills that consistently yield impressive results. Seeks to leverage expertise in a data management role to contribute to the success of a dynamic organization.

Overview

18
18
years of professional experience

Work History

Manager, Data Privacy Operations

Publicis Groupe
02.2024 - 01.2025
  • Facilitated the compliance for Publicis Creative and Production agencies' 20+ websites with CCPA/GDPR standards through management of website links (Privacy Notices, Cookies Notice and Banners) on all 20+ agency websites
  • Executed and managed updates to Privacy and Cookie Notices in OneTrust data privacy tool and worked directly with agencies on all other issues
  • Performed monthly website scan audits and worked with agencies to reconcile any Cookie discrepancies
  • Collaborated with Director of Data Privacy Operations to execute Client Personal Data Inventories to client account teams for 20+ agencies
  • Coordinated with Agency Data Privacy Stewards and technical teams to complete ad hoc data privacy requests from the Global Data Privacy Office

Manager, Database Marketing/Client Technology & Security Solutions

Leo Burnett (a Publicis Groupe Agency)
08.2006 - 02.2024
  • Data Privacy Steward for six Publicis agencies (Leo Burnett, Arc Worldwide, Leo Burnett Detroit, Martin Retail Group, Publicis New York and Saatchi & Saatchi New York)
  • Managed (from start to finish) the Client Personal Data Inventories and Vendor Due Diligence process across six Publicis agencies ensuring 100% compliance with the Global Data Privacy Office; using TrustArc and later OneTrust data privacy solutions
  • Oversaw and ensured compliance of Client Vendors through Client Vendor Security and Compliance Audits
  • Migrated internal compliance and security audit solution to more robust OneTrust solution
  • Managed the Production Support & Development team in the execution and regulatory adherence for mid-large sized projects pertaining to comprehensive client subscriber database; worked with client, internal teams and client vendors in executing direct mail and email campaigns
  • Managed internal teams during the execution of UAT of database enhancements including creating test cases
  • Developed and maintained the process and procedures documentation

Sr. Analyst

Leo Burnett (a Publicis Groupe Agency)
02.2010 - 08.2017
  • Worked as a team member of and later managed the Production Services & Development team
  • Mentored junior analysts on team, fostering professional development while enhancing overall team performance.
  • Enhanced team productivity by streamlining and documenting workflow processes.
  • Subject matter expert on the client's consumer database; performed in-depth UAT during the testing phase of database projects including coordinating with the impacted internal teams on the execution of direct mail and email campaigns
  • New Hire Committee team member for the department that provided new hire training on our team (Production Support & Development), client's CRM database and the encryption procedures
  • Took on additional responsibilities as an Internal Auditor and conducted monthly internal audits to ensure teams complied with ISO 9001:2015 certification

Assistant Analyst/Analyst, Database Marketing

Arc Worldwide (a Publicis Groupe Agency)
08.2006 - 02.2010
  • Provided support on client's consumer database including opening and managing issues and JIRA support tickets from internal teams

Education

MBA - Information Systems Management

Keller Graduate School of Management
Addison, IL
01.2007

BBA - Management Information Systems

DeVry University
Addison, IL
01.2004

Skills

  • Detail-oriented
  • Excellent communication skills
  • Organizational skills
  • Detailed Process Documentation Skills
  • Multi-tasking abilities
  • Time management
  • Decision-making
  • Verbal and written communication
  • Documentation and reporting
  • Project management
  • Cross-functional teamwork
  • Employee onboarding and training for new team members
  • Teamwork and collaboration
  • Microsoft Office 365 (including Teams, Visio & Project)
  • JIRA Issue Tracking
  • Confluence Collaboration Skills
  • ServiceNow
  • Database Query Skills
  • GPG Encryption Proficiency
  • Secure File Transfer Skills
  • TrustArc Data Privacy Solution
  • OneTrust Data Privacy Solution
  • OneTrust Certified Privacy Professional

Accomplishments

Streamlined vendor auditing process by implementing OneTrust tool for the purpose and ease of data security and compliance audits.

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Languages

English
Native or Bilingual

Work Preference

Work Type

Full Time

Work Location

Remote

Important To Me

Work-life balancePersonal development programsHealthcare benefitsWork from home optionPaid time off

Timeline

Manager, Data Privacy Operations

Publicis Groupe
02.2024 - 01.2025

Sr. Analyst

Leo Burnett (a Publicis Groupe Agency)
02.2010 - 08.2017

Assistant Analyst/Analyst, Database Marketing

Arc Worldwide (a Publicis Groupe Agency)
08.2006 - 02.2010

Manager, Database Marketing/Client Technology & Security Solutions

Leo Burnett (a Publicis Groupe Agency)
08.2006 - 02.2024

MBA - Information Systems Management

Keller Graduate School of Management

BBA - Management Information Systems

DeVry University

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Marcy Daniels