Summary
Overview
Work History
Education
Skills
Timeline
Generic

Mariah Charles

Austin,,TX

Summary

Event and operations management expert with extensive experience coordinating numerous events and product campaigns annually. Proficient in relationship management and communication strategies, resulting in increased audience and client engagement. Proven track record of delivering measurable results through successful initiative execution.

Overview

9
9
years of professional experience

Work History

On-Site Agency Representative

Apex Talent Associates
Traveling
06.2024 - Current
  • Managed daily event schedules, facilitated on-site purchases, and ensured client success and safety at fan-based convention appearances.
  • Strengthened high-profile client relationships to promote satisfaction and retention on behalf of the agency.
  • Handled confidential information and financial assets with discretion and professionalism at all times.
  • Collaborated with event producers to facilitate celebrities' personal needs through transportation logistics coordination, meal arrangements, and break management.

Logistics & Purchasing Manager

ShopStands
Austin, TX
11.2023 - Current
  • Managed supplier relationships to ensure timely product delivery, favorable terms, and quality compliance.
  • Optimized workflows, communications, and record-keeping processes to enhance overall accuracy and efficiency across all departments.
  • Collaborated with cross-functional teams to forecast inventory needs, procure new products, and identify potential clients.
  • Cultivated and sustained celebrity client relationships to establish and maintain the hand-signed autograph collection.
  • Maintained company confidence and protected the business by keeping sensitive operational and client information confidential.

Outreach & Events Manager

Padalecki Virtual Book Club
Austin, TX
11.2023 - 07.2025
  • Oversaw all aspects of event production from conception through completion, including monthly title selection, external outreach, cross-team collaboration, real-time chat moderation, and development of interview questions.
  • Served as main point of contact for marketing outreach and third-party appearances, including local book launch events and conferences, on behalf of owners Genevieve & Jared Padalecki.

Events Manager

BookPeople
Austin, TX
11.2021 - 11.2023
  • Planned, promoted, and managed over 150 book launch events and Webinars per year, featuring guests such as Rick Riordan, Neil Gaiman, Jonathan van Ness, Jenna Bush Hager, and Matthew McConaughey.
  • Managed staffing presence, setup, and sales at community events and conventions such as SXSW and Texas Book Festival.
  • Built and maintained relationships with publishers, authors, customers, booksellers, and community partners.

Social Media & PR Assistant Director

PopCon
Indianapolis, IN
07.2019 - 07.2022
  • 2019 - 2022: Executed year-round social media and digital marketing initiatives targeting brand enhancement, guest engagement, and revenue optimization, contributing to significant increases in overall reach.
  • 2017 - 2025: Assisted in on-site event capacities, including celebrity guest hospitality, crowd management, stage management, panel moderation, customer relations, and live social media coverage.

Visual Merchandising Manager

H&M
Evansville, IN
07.2016 - 10.2021
  • Managed styling, displays, and overall store appearance to market products effectively, deliver visual appeal, and stimulate sales.
  • Evaluated and adapted to sales reports, corporate strategy, seasonal runway trends, and local interest, in order to drive revenue growth.
  • Aligned visual merchandising strategies and products with company messages, target audience, and marketing goals.

Education

Some College (No Degree) -

University of Southern Indiana
Evansville, IN

Certificate - Diversity, Equity, And Inclusion in The Workplace

University of South Florida
Tampa, FL
05-2021

Certificate - Crisis Response Counseling

IMALIVE
01-2019

Skills

  • Event and operations management
  • Relationship management
  • Social media strategy
  • Process optimization
  • Effective communication
  • Real-time problem solving

Timeline

On-Site Agency Representative

Apex Talent Associates
06.2024 - Current

Logistics & Purchasing Manager

ShopStands
11.2023 - Current

Outreach & Events Manager

Padalecki Virtual Book Club
11.2023 - 07.2025

Events Manager

BookPeople
11.2021 - 11.2023

Social Media & PR Assistant Director

PopCon
07.2019 - 07.2022

Visual Merchandising Manager

H&M
07.2016 - 10.2021

Some College (No Degree) -

University of Southern Indiana

Certificate - Diversity, Equity, And Inclusion in The Workplace

University of South Florida

Certificate - Crisis Response Counseling

IMALIVE

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