MARIO LICEA
Indio,CA
Summary
Accomplished Sales Manager offering high performance leading development and implementation of superior sales strategy. Proven track record of identifying and creating profitable business opportunities, Demonstrated expertise in team leadership and development. Highly-motivated employee with desire to take on new challenges. Strong work ethic, adaptability, and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills. Disciplined professional known for recruiting gifted sales team members. Determined and polished with background in mentoring and training employees to achieve established goals. Smart Assistant Sales Manager promoting more than 15+ years of expertise.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Assistant Sales Manager
I-10 TOYOTA
INDIO , CA
03.2021 - 12.2023
- Managed a team of sales professionals.
- Help sales team with closing car deals.
- Held regular one-on-one meetings with sales team to review performance and priorities and provide feedback.
- Negotiated with customer on price, Payments and yearly terms.
- Planned and delivered training sessions to improve employee effectiveness and address areas of weakness.
- Evaluated individual and team performance and identified opportunities for improvement.
- Reviewed employee performance and provided ongoing feedback and coaching to drive performance improvement.
- Recruited and trained new employees to meet job requirements.
- Resolved customer inquiries and complaints requiring management-level escalation.
- Coached team members and delivered constructive feedback to promote better productivity and build confidence.
- Monitored employee attendance records and timekeeping.
Assistant Sales Manager & Finance Manager
Hyundai of La Quinta
La Quinta, CA
12.2019 - 03.2021
- Managed a team of sales representatives by providing guidance, training, and support in sales process.
- Conducted weekly and monthly meetings to review progress against goals and objectives.
- Negotiated with customers to reach mutually beneficial car sales agreements.
- Evaluated sales team performance and recommended action plans to increase productivity.
- Utilized CRM software to track leads and manage client accounts.
- Established relationships with banking partners to secure favorable terms on financing arrangements.
- Approved and qualified applications for financing, closed sales contracts and cross-sold insurance products while complying with state laws.
- Promoted finance products to customers and sales force to increase penetration.
- Finalized sales contracts, Dmv paper work and package deals for the banks.
Internet Manager & Finance Manager
I-10 Chrysler Dodge Jeep Ram
Indio, CA
03.2016 - 11.2019
- Responded to inquiries from potential customers via email and telephone.
- Analyzed customer needs to make suitable product recommendations and demonstrations.
- Schedule sales appointments.
- Performed data entry tasks into dealer management software programs such as Reynolds and Reynolds or CDK Global DMS systems.
- Demonstrated knowledge of vehicles' features to customers during showroom visits and test drives.
- Explained differences between models to clients, comparing and discussing capabilities and features.
- Conducted test drives for prospective buyers.
- Advised customers on financing options and warranties available for their purchase.
- Prepared sales contracts, collected payments and coordinated vehicle delivery with sales department.
- Finalized documentation for contracts, purchase receipts, vehicle registrations, and dealer files.
- Watched for and recognized security risks and thefts to prevent or handle situations.
Sales Associate
Torre Nissan
La Quinta, CA
01.2012 - 03.2016
- Greeted customers at arrival to build positive relationships and discuss vehicles.
- Analyzed customer needs to make suitable product recommendations and demonstrations.
- Demonstrated knowledge of vehicles' features to customers during showroom visits and test drives.
- Explained differences between models to clients, comparing and discussing capabilities and features.
- Consistently exceeded quotas by pursuing and closing sales.
- Maintained high referrals and consistent repeat business due to first-rate customer service standards.
- Checked purchased vehicles at delivery time for damage and completed remaining preparations.
- Performed data entry tasks into dealer management software programs such as Reynolds and Reynolds or CDK Global DMS systems.
Sales Associate
Champion Cadillac Chevrolet
La Quinta, CA
09.2003 - 01.2008
- Assisted customers in making informed decisions about the cars they were interested in purchasing.
- Developed relationships with potential buyers through phone calls and emails.
- Demonstrated knowledge of vehicles' features to customers during showroom visits and test drives.
- Presented persuasive arguments to close deals quickly while maintaining high profit margins for the dealership.
- Performed data entry tasks into dealer management software programs such as Reynolds and Reynolds or CDK Global DMS systems.
- Explained differences between models to clients, comparing and discussing capabilities and features.
- Consistently exceeded quotas by pursuing and closing sales.
Education
Certificate - Finance & Insurance Training
Southwest Dealer Services
Irvine, CA11-2018
Skills
- Team Management
- Personnel Training
- Sales expertise
- Strong leadership
- Effective selling strategies
- Performance Improvement
- Staff Management
- Customer Needs Assessments
Languages
English
Native/ Bilingual
Spanish
Native/ Bilingual
Certification
- South West Dealer Services Finance & Insurance Certified
- Sale License
Timeline
Assistant Sales Manager
I-10 TOYOTA
03.2021 - 12.2023
Assistant Sales Manager & Finance Manager
Hyundai of La Quinta
12.2019 - 03.2021
Internet Manager & Finance Manager
I-10 Chrysler Dodge Jeep Ram
03.2016 - 11.2019
Sales Associate
Torre Nissan
01.2012 - 03.2016
Sales Associate
Champion Cadillac Chevrolet
09.2003 - 01.2008
Certificate - Finance & Insurance Training
Southwest Dealer Services