Marissa Biello
Fort Myers
Summary
Dynamic sales director experienced in building high-performing teams and fostering client engagement. Expertise in negotiating partnerships and optimizing workflows, resulting in significant revenue increases and improved employee morale.
Overview
2
2
Languages
1
1
Certification
25
25
years of professional experience
Work History
Director of SMB Sales - South Florida
Verizon
Miami, FL
07.2022 - 05.2026
- Managed cross-functional team leadership to advance strategic initiatives aimed at increasing revenue, growing subscriber base, and improving operational efficiency.
- Built high-performing teams through mentorship guidance and structured professional growth opportunities to support continuous development.
- Strengthened cross-team alignment via regular communication cadence, structured goal setting, and documented performance evaluations.
- Created positive workplace culture to drive employee engagement, improve retention outcomes, and strengthen overall team morale.
- Negotiated and secured key partnerships aligned with growth strategy and expanded company market presence.
- Formulated and executed policies governing resource allocation to enhance service delivery processes.
- Directed large-scale project planning and delivery, aligning deliverables with corporate objectives and stakeholder expectations.
- Managed budget planning and financial forecasting to sustain business growth initiatives.
- Developed and facilitated training programs and performance metrics analysis to reinforce continuous improvement across teams.
- Analyzed data analytics findings to inform decision-making in sales forecasting, budget planning, and personnel management.
District Sales Manager (Retail)
Verizon
Miami, FL
06.2014 - 07.2022
- Directed cross-functional collaboration to create and implement sales strategies across multiple districts to support regional growth objectives.
- Evaluated market trends and customer demand signals to pinpoint growth opportunities and refine product offerings.
- Mentored and trained sales staff to foster a culture of high performance and accountability.
- Coordinated with Marketing on promotional campaign development, including campaign planning and execution, to support revenue growth.
- Managed ongoing client relationship activities to strengthen customer satisfaction and retention.
- Provided structured coaching, training, and mentorship to sales representatives to enhance daily performance.
Retail Store Manager
Verizon
Pembroke Pines, FL
01.2006 - 06.2014
- Directed daily store operations with accountability for policy and procedure compliance across store activities.
- Designed, developed, and executed structured training programs for new employees to strengthen service quality standards.
- Owned inventory process optimization by monitoring stock levels and implementing oversight to limit shrinkage.
- Evaluated sales performance data to detect market trends and support strategic merchandising planning.
- Analyzed customer feedback, implemented feedback collection processes, and addressed complaints promptly to strengthen customer experience.
- Exceeded sales goals and delivered business objectives through staff leadership and proactive promotion of target products.
Sales Representative
Verizon
Fort Lauderdale, FL
04.2001 - 01.2006
- Developed detailed product knowledge across key features and specifications to support accurate responses to customer inquiries and concerns.
- Collaborated with team members to support sales target attainment and enhance customer satisfaction ratings.
- Drove strategic upselling initiatives to improve average transaction values.
Education
MBA - Business Administration and Management
Nova Southeastern University
Davie, FL05.2020
Bachelor of Science - Business Management
University of Phoenix
Plantation, FL05.2009
Skills
- Financial budget oversight
- Budget and financial assessment
- Strategic decision-making
- Organizational strategy development
- Workflow optimization
- Collaborative partnership development
- Professional development
- Client engagement
- Guiding professional development
- Employee performance evaluation
- Visionary leadership
- Financial analysis
- Industry assessment
Accomplishments
- Led a team of 4 Sales Leaders and 30 frontline B2B sales professionals in Miami, Ft. Lauderdale, West Palm Beach, Naples and Fort Myers, Florida
- Responsible for 14 Retail Store Locations in Miami and Fort Lauderdale
- Delivered 3200 new sales activations and 2 million dollars in revenue per month
- Collaborated with team of Solutions Architects and Partner Vendors in the development of creating solutions for Business customers
Certification
Brian Tracey Sales Program
The Customer Experience/AA Smith & Association
Professional Growth/Muntean Leadership Group
Performance Leadership/Klassen Performance Group & VZW Workforce Development
Clifton Strength Builder - Strategic/Learner/Achiever
Languages
English
Native or Bilingual
Spanish
Professional Working
Timeline
Director of SMB Sales - South Florida
Verizon
07.2022 - 05.2026
District Sales Manager (Retail)
Verizon
06.2014 - 07.2022
Retail Store Manager
Verizon
01.2006 - 06.2014
Sales Representative
Verizon
04.2001 - 01.2006
MBA - Business Administration and Management
Nova Southeastern University
Bachelor of Science - Business Management
University of Phoenix