Summary
Overview
Work History
Education
Skills
Timeline
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Mark Lahnala

South Lyon ,MI

Summary

An accomplished and well rounded PGA Professional with 9 years in the golf industry, I will utilize my experience, knowledge, and customer service-oriented work ethic to positively impact all areas of the golf operation at a highly recognized golf facility.

PROFILE: Background includes a history of successfully managing daily operations, budgeting,
working with numerous vendors in the golf industry, increasing sales, successful player development coaching, high quality custom club-fitting, and
managing and supervising of staff to deliver a high level of service.

Overview

11
11
years of professional experience

Work History

Sales Representative

PXG - Parson Extreme Golf
11.2021 - Current
  • Managed customer accounts through Salesforce to secure customer satisfaction and repeat business.
  • Actively work to sell products and custom fit golfers by creating a positive work environment, promoting the brand, and developing /leveraging relationships.
  • Sold over 1 Million dollars in equipment in 2022 & 2023 Season.
  • Retained excellent customer satisfaction by providing follow ups and CRM to maintain positive customer feedback.
  • Listened to customer needs and desires to identify and recommend optimal products.
  • Maintained a strong understanding of products, services and competitors to enhance sales presentations.

Assistant Golf Professional

Walnut Creek Country Club
04.2021 - 11.2021
  • Provided a high end member experience day to day.
  • Assisted Head Golf Professional with golf shop operations and merchandise operations.
  • Assisted in all Outside Golf Operations, Day to day set up, Event Set up while exceeding member expectations.
  • Managed and ran successful member events (Invitationals, leagues and other events)
  • Proficient in Golf Genius - Tournament Softwear
  • Successfully managed two Women's leagues
  • Provided golf instruction to members on daily basis
  • Ran successful junior golf programs and junior clinics

Assistant Golf Professional

Orchard Lake Country Club
03.2015 - 10.2020
  • Provided a high end member experience day to day.
  • Assisted Head Golf Professional with golf shop operations and merchandise operations.
  • Assisted in all Outside Golf Operations, Day to day set up, event set up while exceeding member expectations.
  • Managed and ran successful member events (Invitationals, leagues and other outside events)
  • Proficient in Golf Genius - Tournament Softwear
  • Successfully grew personal Instruction business that grew every year.
  • Provided private club fittings for members
  • Assisted in structuring new junior golf programs and junior clinics thought grew each year.
  • Played golf with members and their guest.

Intern Golf Professional

Rancho La Quinta CC
10.2012 - 04.2013
  • Provided a high end member experience day to day.
  • Assisted Head Golf Professional with golf shop operations and merchandise operations.
  • Assisted in all Outside Golf Operations, Day to day set up, Event Set up while exceeding member expectations.
  • Assisted in on course operations
  • Marshalled 36 Hole facility on daily basis
  • Open/Close Golf Shop, Money drops ect.


Education

Bachelor of Science - Professional Golf Management

Ferris State University
Big Rapids, MI
12.2014

Bachelors - Professional Golf Management

Ferris State University
Big Rapids, MI
12.2014

Skills

    Class A PGA Member - 9 years

    Customer Service

    Customer Retention

    Customer Communication

    Problem Solving

    Collaborate well in team setting

    Proficient in Microsoft Office

    Proficient in POS Softwear/Tournament Softwear

    Golf Genius

    Sales Closing

    Account Management

    Active Player in Michigan PGA Section and Chapter

Timeline

Sales Representative

PXG - Parson Extreme Golf
11.2021 - Current

Assistant Golf Professional

Walnut Creek Country Club
04.2021 - 11.2021

Assistant Golf Professional

Orchard Lake Country Club
03.2015 - 10.2020

Intern Golf Professional

Rancho La Quinta CC
10.2012 - 04.2013

Bachelor of Science - Professional Golf Management

Ferris State University

Bachelors - Professional Golf Management

Ferris State University
Mark Lahnala