Conduct target market research for concerts across U.S. regions to inform tour marketing strategies
Research digital marketing avenues in various markets to expand campaign reach and audience engagement
Build and maintain contact lists for local media to support press outreach efforts
Create and distribute press materials, including press releases and EPKs, to support concert marketing initiatives
Collaborating with artists Dani Offline and Claire Ernst and Salt Lick Incubator to develop and pitch targeted promotional campaigns
Band Manager
Bright Idea
Boston, MA
11.2023 - Current
Support marketing campaigns for live events by coordinating announcement timelines, creating content for concerts, and organizing promotional materials across digital platforms
Create and organize marketing assets, including press materials, artist bios, and social content, to support concert promotion initiatives
Coordinate with venues, promoters, and partners to support promotions with approved partners and ensure alignment across marketing efforts
Conduct tour and event logistics coordination, including multi-city tour planning, scheduling, and venue communication
Maintain and develop industry relationships to support partnerships and ongoing artist promotion