Martin Hughes
Los Angeles,CA
Summary
Experienced manager and analytical problem-solver with talents for team building, leading, and motivating. Dedicated to applying training, mentoring, and morale-building abilities to enhance team member engagement and boost performance. Excellent attorney/customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to achieve established firm and department-wide goals.
Overview
17
17
years of professional experience
Work History
Managing Director of Marketing & Business Developm
Lewis Brisbois Bisgaard & Smith LLP
05.2015 - Current
- Manage and supervise Lewis Brisbois' Marketing & Business Development Department and oversee all marketing and business development activities, operations, and initiatives.
- Responsible for oversight and management of Business Development, Communications, Branding & Design, Virtual Programs, Special Events, Pursuits & Proposals, Client Development, and DEI teams
- Report directly to the Chief Operating Officer and Chief Strategy Officer to align marketing and business development initiatives and activities with overall firm goals and objectives
- Collaborate with the firm's Executive Marketing Committee to review and approve marketing activity budgets, encourage cross-marketing and cross-selling, and foster collaboration and communication across practice groups and offices
- Interface and collaborate with firm-wide practice leaders and managing partners of 55 US offices to suggest, devise, and execute strategic practice and regional marketing and BD initiatives
- Collaborate with Chief Diversity Partner to supervise and manage Lewis Brisbois' DEI department and share resources with Marketing & BD Department to devise and execute firm-wide DEI initiatives and programs, including three years of Mansfield Certification
Senior Marketing & Business Development Manager
Lewis Brisbois Bisgaard & Smith LLP
04.2010 - 05.2015
- Second-in-command of Lewis Brisbois' Marketing & BD Department
- Supported Director of Marketing & BD in overseeing projects and team members to ensure goals and objectives were met and efficiency maintained
- Project management for RFPs, website upkeep, client events, practice materials, advertising, and competitive intelligence research
Marketing & Business Development Associate
Lewis Brisbois Bisgaard & Smith LLP
10.2007 - 04.2010
- Founding member of Lewis Brisbois Marketing & BD Department
- Supported Director of Marketing & BD in establishing operational systems, developing practice materials, designing a cohesive visual brand, and developing relationships with practice and office leaders
- Project management of website redesign and launch
Education
Bachelor of Arts - English
Randolph-Macon College
Ashland, VASkills
- Verbal and written communication
- Strategic planning
- Quality assurance
- Team collaboration
- Mentoring and training
- Organizational development
Accomplishments
- Collaborated with Finance, New Matters, and Practice Management departments to develop custom new matter workflow as part of Aderant rollout, establishing new knowledge management opportunities and providing additional data points for business development analytics
- Collaborated with business development team to develop Airtable-based marketing activity budget approval workflow with API integration directly into Chrome River platform as part of 2022 Chrome River rollout
- Project manager for three iterations of Lewis Brisbois website over the course of 17-year tenure. Fourth iteration currently in progress
- Collaborated with and supervised Business Development team to develop firm-wide Airtable-based 2025 practice group marketing plan platform accompanied by supporting data showing prior year's approved budgets and activities with suggestions for promotional activities, conferences, sponsorships, and thought leadership in the coming year
- Supervised and collaborated with Communications team to develop and launch five practice-based podcasts since 2022
- Supervised Marketing and BD Department functional team managers to develop bespoke work product and project management platform to establish comprehensive department-wide tracking and reporting capabilities
- Founding member of Lewis Brisbois Marketing Department in 2007. Grew Lewis Brisbois' Marketing & Business Development team from five to 23 members. Established and supervised the firm's Communications, Business Development, Virtual Programs, Pursuits & Proposals, Special Events, and Branding & Design teams during 9-year tenure as Director of Marketing & Business Development
Proficiencies
- Microsoft Office Suite
- Adobe Photoshop
- Adobe InDesign
- Airtable Database Platform
Timeline
Managing Director of Marketing & Business Developm
Lewis Brisbois Bisgaard & Smith LLP
05.2015 - Current
Senior Marketing & Business Development Manager
Lewis Brisbois Bisgaard & Smith LLP
04.2010 - 05.2015
Marketing & Business Development Associate
Lewis Brisbois Bisgaard & Smith LLP
10.2007 - 04.2010
Bachelor of Arts - English
Randolph-Macon College
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