Mary Bautista
San Diego,CA
Summary
Results-driven executive known for productivity and efficiency in task completion. Adept at leveraging financial reporting and strategic thinking to drive revenue growth through market analysis and pricing strategy. Excel in communication and problem-solving to achieve financial goals and operational excellence. Skilled in mentoring teams and optimizing revenue across multiple brands, demonstrating exceptional leadership and analytical prowess.
Overview
20
20
years of professional experience
Work History
Corporate Revenue Manager
Dimension Hospitality
Western Region, USA
12.2021 - Current
- Created and updated financial reports on a weekly, monthly, and quarterly basis to present information to leadership teams and ownership.
- Monitored and analyzed competitors and market trends to inform pricing decisions, and facilitate business growth.
- Managed the forecasting of monthly, quarterly and yearly revenues.
- Analyzed pricing structures, sales trends, and customer data to optimize pricing models. Developed and implemented pricing strategies to maximize revenue growth.
- Developed processes and procedures for improving operational efficiency in order to increase profits.
- Provided guidance and support to sales teams regarding pricing policies, discounts, and promotions.
- Established relationships with OTA partners.
- Analyzed actual financial results to budget, preparing variance reporting to functional groups.
- Assisted with budgeting activities annually.
Corporate Director of Revenue
JRK Hotel Group
Los Angeles, CA
05.2021 - 12.2021
- Responsible for driving market share for a portfolio of Hilton- and Marriott-branded hotels through strategic, in-depth evaluation and analysis of business mix, distribution channels, and rate and inventory management.
- Utilize industry tools and reports, identify relevant data and trends, and draw inferences, and devise strategies to impact the hotel's revenue performance.
- Expert-level use of PMS and revenue management systems to forecast and implement optimal strategies.
- Certified in One Yield, HPP, OnQ, R&I, and GRO systems.
Area Revenue Director
Dimension Hospitality
San Diego
08.2018 - 04.2020
- Directly oversee all aspects of revenue management, including setting pricing, data analysis, inventory management, forecasting, and group and business travel pricing.
- Responsible for weekly and monthly reporting to management company executives and ownership.
- Involved in the establishment of the annual budget.
- Mentor and train sales and operations staff members on the principles of revenue management.
Corporate Director of Revenue
Pinnacle Hotels USA
San Diego, CA
03.2014 - 08.2018
- Executive committee position responsible for hotel profitability for a portfolio of full-service and select-service hotels (Hyatt, Hilton, Marriott, and Choice brands), with a combined inventory of 1,640 rooms.
- Developed strategies to maximize RevPAR.
- Managed group, transient inventory, and distribution channels.
- Achieved the desired market mix of business through demand analysis and STR report analysis.
- Maintained relationships with third party OTA's.
- Oversee new property openings and acquisitions.
- Responsible for setting annual hotel room revenue budgets, and sales goals.
- Compile weekly, monthly, and quarterly reports for presentations and review of ownership.
- Conduct weekly revenue strategy meetings.
- Functional knowledge and responsibility for overseeing multiple revenue management programs, property management systems, and sales database systems.
Coporate Director of Sales & Marketing
Pinnacle Hotels USA
San Diego
05.2005 - 03.2014
- Directed and implemented the sales efforts for a hotel portfolio consisting of a combined room inventory of 1,661 rooms.
- Recruited, trained, coached, mentored, and supervised the activities of property and regional Directors of Sales, Sales Managers, Catering Managers, Convention Services Managers, Sales Coordinators, and Marketing Coordinators.
- Created the annual marketing plan for each property, set annual budgets and sales goals, and ensured the team's attainment of established goals and revenue production.
- Responsible for promotions, advertising, and marketing programs, social media, and online guest reviews.
- Compiled weekly, monthly, and quarterly reports for presentation and review of ownership.
Education
Bachelor of Arts - Psychology
University of California
San Diego06-2002
Skills
- Financial reporting
- Revenue forecasting
- Pricing strategy
- Market analysis
- Data analytics
- Inventory management
- Revenue optimization
- Strategic thinking
- Yield management
- Budget management
Timeline
Corporate Revenue Manager
Dimension Hospitality
12.2021 - Current
Corporate Director of Revenue
JRK Hotel Group
05.2021 - 12.2021
Area Revenue Director
Dimension Hospitality
08.2018 - 04.2020
Corporate Director of Revenue
Pinnacle Hotels USA
03.2014 - 08.2018
Coporate Director of Sales & Marketing
Pinnacle Hotels USA
05.2005 - 03.2014
Bachelor of Arts - Psychology
University of California
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