Mary Keene
Austin,TX
Summary
Dynamic Sponsorship Sales and Activation Manager with extensive experience in executing impactful brand partnerships, live events, and cultural activations within fast-paced agency environments. Proficient in crafting compelling event materials, managing cross-functional logistics, and nurturing partner relationships from concept to successful execution. A strong passion for entertainment, media, and brand storytelling drives a commitment to delivering exceptional results. Actively seeking full-time opportunities in Austin, Texas to leverage skills and contribute to innovative projects.
Overview
4
4
years of professional experience
Work History
Sponsorship Sales & Activation Manager
Good Things Agency
Austin, TX
09.2025 - Current
- Lead creation of event and partnership materials including sponsor decks, one-sheeters, signage, and branded collateral, translating creative direction into polished, production-ready assets
- Support end-to-end execution of live events, talent tours, and cultural activations by managing timelines, run-of-show documents, and coordinating logistics across venues, vendors, talent, and brand partners
- Manage partner communication and internal operations by maintaining trackers and planning documents, distributing pre-event materials, conducting vendor/venue research, and providing on-site support to ensure seamless execution
Summer Intern
PURPLE Public Relations
New York, NY
06.2024 - 09.2024
- Coordinated venue setup, guest engagement, and media relations to support successful public relations activations at New York Fashion Week.
- Directed seating arrangements and managed guest flow to enhance overall guest experiences at Pamella Roland, Naeem Khan, and Juzui fashion shows.
Summer Intern
Nardos Design
New York, NY
07.2024 - 08.2024
- Facilitated sales and brand operations for luxury fashion house, ensuring alignment with strategic goals.
- Developed and curated seasonal look books to enhance brand presentation and supported efficient inventory management.
Healthcare Summer Fellow
Hill + Knowlton Strategies
New York, NY
05.2023 - 08.2023
- Supported healthcare communications initiatives through effective media relations, including press release development and targeted outreach efforts.
- Oversaw diverse client accounts, ensuring effective communication and responsiveness in a high-energy agency atmosphere.
Congressional Communications Intern
U.S. House of Representatives (Rep. Pete Sessions)
Washington, D.C.
05.2022 - 07.2022
- Served as lead intern and assisted in managing social media platforms, enhancing engagement with constituents.
- Drafted press releases and communication materials to support legislative initiatives.
Education
Bachelor of Arts - Communication Studies, Political Science
University of Alabama
Tuscaloosa, AL05-2025
Skills
- Event Production & Logistics
- Revenue Generation
- C-Suite Relationship Building
- Sponsorship Strategy & Activation
- Marketing, PR, & Social Strategy
Timeline
Sponsorship Sales & Activation Manager
Good Things Agency
09.2025 - Current
Summer Intern
Nardos Design
07.2024 - 08.2024
Summer Intern
PURPLE Public Relations
06.2024 - 09.2024
Healthcare Summer Fellow
Hill + Knowlton Strategies
05.2023 - 08.2023
Congressional Communications Intern
U.S. House of Representatives (Rep. Pete Sessions)
05.2022 - 07.2022
Bachelor of Arts - Communication Studies, Political Science
University of Alabama
HONORS & ACTIVITIES
Cum Laude graduate, Dean’s List Fall 2021 - Spring 2025, Lambda Pi Eta Communications Honor Society, Kappa Kappa Gamma, Big Brothers and Big Sisters Volunteer