Marybeth Bova
Bedford,NH
Summary
Talent Acquisition and Employer Branding leader with 15+ years of experience driving workforce strategy, recruitment marketing, and organizational growth within healthcare. Known for mentoring high-performing teams, enhancing employer brand visibility, optimizing recruiting operations, and delivering measurable hiring results through strategic partnerships and innovative talent solutions.
Overview
20
20
years of professional experience
Work History
Director, Talent Branding & Strategy
ENHABIT HOME HEALTH & HOSPICE
04.2023 - Current
- Promoted through successive leadership roles based on performance, strategic impact, and organizational growth.
- Director, Talent Branding & Strategy | Dec 2023 – Apr 2026
- Senior Talent Branding & Strategy Manager | Apr 2020 – Dec 2023
- Regional Workforce Manager, East Region | Mar 2016 – Apr 2020
- Formerly Encompass Health, Home Health & Hospice
- Key achievements
- Led talent branding, recruitment marketing, workforce planning, and sourcing strategy initiatives supporting a multi-state home healthcare and hospice organization.
- Developed and executed employer branding strategies that increased candidate engagement and application volume.
- Partnered with executive and operational leadership to address workforce challenges and improve recruiting outcomes.
- Mentored high-performing talent acquisition teams while driving process improvements and technology adoption.
- Led employee referral and recruitment marketing initiatives that strengthened hiring pipelines and reduced recruiting costs.
Northeast Director of HR & Recruitment
ENCOMPASS HOME HEALTH & HOSPICE
09.2006 - 03.2016
- Directed human resources and recruitment operations across the Northeast region, serving as the primary liaison between field operations and corporate HR leadership.
- Led full-cycle recruitment efforts for clinical, administrative, and leadership positions, partnering closely with hiring managers to develop strategic talent acquisition plans.
- Provided guidance on employee relations, policy interpretation, performance management, workplace investigations, and compliance with federal and state employment regulations.
- Managed employee onboarding, orientation, engagement, recognition, and retention initiatives to support organizational culture and workforce stability.
- Oversaw HR administration, benefits, workers' compensation, payroll coordination, personnel file compliance, and regulatory audits.
- Supported national acquisition and integration efforts through onboarding, workforce transition planning, and operational support for newly acquired organizations.
- Formerly Excella Healthcare
Education
Associate degree - Business Management
Northern Essex Community College
Haverhill, MA05.2001
Skills
- Talent Acquisition Strategy
- Workforce Planning
- Team Development & Coaching
- Talent Acquisition Technology
- Process Optimization
- Employer Branding
- Talent Attraction Strategy
- Employee Referral Programs
- Change Management
- Workforce Analytics
- Recruitment Marketing
- Executive Leadership
- Candidate Experience
- Stakeholder Engagement
- Healthcare Recruiting
Timeline
Director, Talent Branding & Strategy
ENHABIT HOME HEALTH & HOSPICE
04.2023 - Current
Northeast Director of HR & Recruitment
ENCOMPASS HOME HEALTH & HOSPICE
09.2006 - 03.2016
Associate degree - Business Management
Northern Essex Community College