MASSIA SCRIVEN
Marketing & Media Communications Professional
Summary
Marketing and communications professional with hands-on experience in social media management, digital content strategy, and audience engagement. Proven success managing high-traffic platforms and creating video content that aligns with brand voice and drives results. Passionate about storytelling, visual media, and growing community through digital platforms. Brings strong collaboration, creativity, and adaptability to every team.
Overview
6
6
years of professional experience
Work History
Media Manager
Retro Fitness Matawan
08.2024 - Current
- Manage and grow brand presence across Instagram, TikTok, and Facebook with content tailored to a fitness-driven audience
- Develop and execute 3-month social media plans focused on seasonal promotions, engagement, and membership visibility
- Produce and edit high-quality video content using CapCut, resulting in consistent follower growth and increased local engagement
- Analyze platform insights to refine posting strategies and increase reach
- Write compelling promotional copy, campaign blurbs, and press releases aligned with brand identity
Server
Sri Thai
01.2019 - Current
- Delivered exceptional guest service in a fast-paced, high-volume restaurant
- Built rapport with regulars while mastering multitasking and team collaboration
- Trained and supported new team members in customer service, upselling, and POS use
Broadcast Intern
The Bert Show
01.2024 - 04.2024
- Managed social media accounts with over 350K followers across Instagram, TikTok, and Facebook
- Wrote daily show summaries, media briefs, and promotional content in AP style
- Assisted on-air talent with real-time research, trending topics, and audience engagement strategies
- Contributed to brainstorms for national marketing partnerships and digital promotions
Education
Bachelor of Science - Journalism and Emerging Media
Kennesaw State University
Kennesaw, GA05-2024
Skills
Digital marketing planning
Timeline
Media Manager
Retro Fitness Matawan
08.2024 - Current
Broadcast Intern
The Bert Show
01.2024 - 04.2024
Server
Sri Thai
01.2019 - Current
Bachelor of Science - Journalism and Emerging Media
Kennesaw State University
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