Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Affiliations
Timeline
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Matison Bixby

Leander,TX

Summary

Results-driven business owner with forward-thinking approach centered on company success and competitive growth. Demonstrated record of success in building successful teams and managing profitable operations.

Overview

20
20
years of professional experience

Work History

Retail Business Owner

Dressed to the Bixby
Alexandria , LA
01.2018 - Current
  • Promoted business on social media platforms to maximize brand identity and generate revenue.
  • Managed financial functions such as operations budgeting, accounts payable and accounts receivable and payroll.
  • Conferred with customers to understand needs and finalize purchase orders.
  • Kept records for production, inventory, income and expenses.
  • Collaborated with staff to maximize customer satisfaction, streamline procedures and improve bottom-line profitability.

Google Ads Manager

Self-employeed
Leander, TX
01.2020 - Current
  • Developed advertising tactics and implemented new solutions for increased brand awareness.
  • Worked with marketing department to create targeted advertising strategies for key customer demographics.
  • Developed campaigns, led design and tracked results.
  • Managed creation of attention-grabbing, engaging and viral digital ads promoting [Product or service].
  • Executed digital e-commerce marketing strategy, SEO and SEM and social media content.
  • Managed marketing campaigns to cultivate brand awareness and drive website traffic.

Franchise Owner

Cici's Pizza
Alexandria , LA
10.2016 - Current
  • Handled day-to-day business issues expertly to maintain efficient, successful operations.
  • Maintained accurate accounts detailing revenue, expenses and payments to corporate office.
  • Boosted business with successful marketing strategies and customer appreciation events.
  • Built new business under the CiCi's brand, including hiring all employees and coordinating site preparations.
  • Trained with experienced franchisees to learn ins-and-outs of the restaurant business and corporate requirements.
  • Reconciled daily sales, returns and financial transaction reports and prepared bank deposits.

Day Trader

Self-employeed
Leander, TX
01.2021 - Current
  • Executed equity, option, mutual fund, UIT, fixed income and alternative investment trades.
  • Executed complex options orders.
  • Corrected trade errors and kept accurate documentation for records and audits.
  • Supervised daily brokerage activities, including asset movement, new account development and trade review.
  • Mentored junior traders on strategies and best practices.

Construction Project Manager

Eagle Roofing
Alexandria, LA
01.2018 - 08.2021
  • Planned, organized and managed crews and subcontractors through expert communication and handling of all work orders and purchase orders.
  • Established relationships with construction manager and contractors to align priorities, goals and objectives.
  • Completed projects on time and within allocated budget.
  • Estimated construction costs accurately, achieving consistent business profits.

Social Media Manager

Self-employeed
Leander, TX
01.2019 - Current
  • Increased customer engagement through social media.
  • Developed marketing content such as blogs, promotional materials and advertisements for social media.
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Analyzed and reported social media and online marketing campaign results.

Education

Business Administration And Management

Louisiana College
Pineville, LA
05.2014

BBA - Finance And Economics

Louisiana College
Pineville, LA
05.2014

Skills

  • Business growth
  • Google Analytics
  • Sales Forecasting
  • Online marketing strategies
  • Customer Service
  • Adaptable to Changing Conditions
  • QuickBooks
  • Consumer Buying Habits

Accomplishments

  • Promoted to Franchisee in under 8 months due to tremendous efforts, which resulted in a dramatic increase of sales.
  • Consistently maintained high customer satisfaction ratings.
  • Negotiated with vendors, saving the company $30,000 annually.
  • Exceeded sales goals by an average of 60% in 2019 and 2021
  • Created highly effective new training program that significantly impacted efficiency and improved operations.
  • Led team to achieve #1 in increase of sales, earning recognition from upper management and financial reward.

Affiliations

  • Member, Small Business Association (2008 - present)

Timeline

Day Trader

Self-employeed
01.2021 - Current

Google Ads Manager

Self-employeed
01.2020 - Current

Social Media Manager

Self-employeed
01.2019 - Current

Retail Business Owner

Dressed to the Bixby
01.2018 - Current

Construction Project Manager

Eagle Roofing
01.2018 - 08.2021

Franchise Owner

Cici's Pizza
10.2016 - Current

Business Administration And Management

Louisiana College

BBA - Finance And Economics

Louisiana College
Matison Bixby