Proven track record in driving revenue growth, expanding customer base, and maximizing profitability as a highly accomplished CEO, VP, Company Spokesperson, National Recruiter, and Emergency Disaster Specialist with over 25 years of experience. Strategic and analytical mindset, excelling in motivating teams with leadership style while leveraging expertise to establish valuable network connections, promote products/services, and expand territories. Successful collaboration with numerous celebrities and influencers to effectively market the company. Extensive high-level customer service experience, demonstrating empathy and providing support to disaster victims during critical crisis situations.
Hi, I’m
MATTHEW W BAKER
Dayton,KY
Summary
Overview
26
years of professional experience
Work History
IMG Academy (NCSA)
National College Sports Recruiter
05.2022 - Current
Job overview
- Set production records for the company in my first year
- Lead the company of 190 specialist in sales for 2023
- Help families obtain scholarships for their student athletes
- Help student athletes get sports commitments to colleges
- Provided resources to support students in achieving career goals.
- Analyzed student academic records to assess educational and career goals.
- Conducted phone interviews to assess applicants relevant knowledge, skills, experience and aptitudes.
- Negotiated contracts with buyers and sellers to maximize customer savings.
WSP Inspection Services - F.E.M.A. Contracted QC & Housing Inspector
On Call - Optional Deployment
12.2016 - Current
Job overview
- Achieved over 3000 successful inspections
- Managed over 100 calls per day to accommodate disaster victims
- Aid and assist disaster victims with compassion
- Record critical data for US Government
- Promoted to QC and Supervisor
- Secure highly confidential information
- Train employees on procedures & systems
- Identified and resolved process issues to encourage smoother procedures, more efficient workflow, and overall business growth
Dyaco International
Media Spokesperson & Director of Commercial Sales
02.2020 - 12.2021
Job overview
- Oversaw professional social media messaging through content development, follower engagement, social listening, trend analysis, and leveraging competitor research
- Conducted monthly webinars offering educational content to assist entrepreneurs in pursuit of opening new businesses
- Implemented experiential marketing program at regional and international to create brand awareness and increase sales to recapture market share lead for new commercial fitness manufacturers
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings
- Gave benefit-oriented, polished presentations driving dramatic revenue growth across multiple sales channels
- Grew revenue by exponentially by planning and executing fundraising events
220 Fitness
C.E.O./Founder Chief Executive Officer
06.2010 - 11.2017
Job overview
- Conceptualized and implemented creative and compelling marketing programs, increasing revenue/production
- Used MindBody Software to compile financial reports and statements
- Established staff performance measurements, improving productivity and efficiency
- Planned new services, generating $ in additional revenue
- Led weekly meetings with executive leadership to identify opportunities for improvement, establish milestones, and tailor products to individual markets
- Conducted internal audits to identify problems and areas of improvement
- Evaluated policies and processes to develop and implement plans for improvement
- Supported and supervised a team of 50 fitness professionals
- Capitalized on SEO strategies to develop and implement marketing initiatives such as SM, DM, and a strong online presence
Gold's Gym International Inc.
Regional Manager
04.1999 - 12.2009
Job overview
- Assessed each location's individual and team performances, analyzing data trends to determine best methods to improve sales results
- Spearheaded routine operations and special program initiatives for regional group with _$ in revenue per year
- Improved branding initiatives by implementing effective marketing campaigns to maximize engagement and brand awareness
- Accomplished a steady increase in profits, turning negative% rate into highly lucrative and successful enterprise
- Attracted new clientele and developed customer relationships by hosting product-focused events
- Partnered with sales team members and leveraged strong negotiation skills to close tough deals with lucrative clients
Education
Inter American University Of Puerto Rico Metropolitan CampusSan Juan, PR
Bachelor of Arts from Marketing, Business Marketing, Spanish
University Overview
GPA: Graduated magna cum laude
Skills
- Sales initiatives and techniques
- Business development and planning
- Performance evaluation
- Recruitment and hiring
- Talent management
- Training development
- Employee management
- Profitability and revenue generation
- POS system operation
- Territory Management
- Emergency Management
- Emergency Response
- Deployment
- Recovery Efforts
- First Aid/CPR
- Task prioritization
- Critical thinking
Accomplishments
Accomplishments
- Rated #2 Gym in the Nation - Huffington Post & Self Magazine
- Most Loved Gym in Santa Monica
- Top 100 businesses - Entrepreneur Magazine
- Numerous awards with G.G.I
- YouTube video of self-created brand: https://youtu.be/ANi2JlqmnRs
Preferredname
Preferredname
MatteoFitnessandwellness
Fitnessandwellness
I enjoy living a clean & healthy lifestyle, the outdoors and exercise. I'm an early riser and enjoy getting a jump on the day and appreciate all that can be accomplished before 9am. Hobbies: Most sports, spending time with my dog, reading, and listening to interesting podcasts.Languages
English
Native or Bilingual
Spanish
Limited Working
Timeline
National College Sports Recruiter
IMG Academy (NCSA)
05.2022 - Current
Media Spokesperson & Director of Commercial Sales
Dyaco International
02.2020 - 12.2021
On Call - Optional Deployment
WSP Inspection Services - F.E.M.A. Contracted QC & Housing Inspector
12.2016 - Current
C.E.O./Founder Chief Executive Officer
220 Fitness
06.2010 - 11.2017
Regional Manager
Gold's Gym International Inc.
04.1999 - 12.2009
Inter American University Of Puerto Rico Metropolitan Campus
Bachelor of Arts from Marketing, Business Marketing, Spanish
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