Matthew Barrera
El Campo
Summary
Strategic District Leader known for high productivity and efficient task completion. Specialize in sales management, team leadership, and customer service. Demonstrates a positive attitude and readiness to adapt to different situations. Excel in communication, problem-solving, and adaptability to drive district-wide success.
Overview
9
9
years of professional experience
Work History
Sales District Leader
Frito-Lay
El Campo
12.2021 - Current
- Managed and operated two product exchange centers, servicing over 160 accounts, exceeding $22 million in annual sales.
- Key Account Management of four zone-level customer chains, growing sales to the prior year by 12%, creating contracts to ensure direct store delivery service, profit growth, and customer merchandising agreements.
- Subject Matter Leader in Overs/Shorts (Expense Control), Marketing, and Product Distribution.
- Lead technology project changes across three sites, integrating new sales systems and retiring the legacy sales system.
- Trained multiple Sales Leader Designates, with a 100% certified success rate, for the Victoria and Cuero locations.
- Led team initiatives to enhance product distribution efficiency across the market.
- Collaborated with multiple vendors to implement promotional strategies to boost share in the marketplace.
- Analyzed sales data to identify trends and adjust operational strategies accordingly.
- Conducted performance evaluations for team members to promote accountability and growth.
- Oversaw compliance with safety regulations and company policies in daily operations.
- Used excellent verbal skills to engage customers in conversation and effectively determine account needs along with an execution timeline and follow up.
Route Sales Representative
Frito-Lay
El Campo
05.2016 - 12.2021
- Delivered top customer performance and sales performance, growing 15% compared to prior year sales across the market.
- Managed weekly warehouse deliveries and inventories.
- Achieved Recognition Awards based on Sales Performance, UNS, and Service, coming in as the #1 RSR in the Houston South Zone for 2019.
- District Safety Captain and Trainer, covering the training of new hires on all route formats and cross-training.
- Lead monthly safety meetings for the district.
Education
Associate of Applied Science - Business Administration And Management
Wharton County Junior College
Wharton, TX05-2008
Skills
- Sales Management
- Product Marketing
- Expense Control
- Team Development
- Account Management
- Technology integration
- Strategic planning
- Multitasking Abilities
- Proficient in PowerPoint/Excel
- Communication
Accomplishments
Sales Leader:
2022 Top Growth Achievement Award
2023 Herman Lay Award presented by CEO
2023 Top Market Award presented by CEO
Route Sales Representative
2019 RSR of the Year for Houston South Zone
2020 Route Sales Specialist Achievement
Timeline
Sales District Leader
Frito-Lay
12.2021 - Current
Route Sales Representative
Frito-Lay
05.2016 - 12.2021
Associate of Applied Science - Business Administration And Management
Wharton County Junior College
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