Matthew Brumfield
Summit,MS
Summary
A highly motivated, extremely ambitious, experienced professional with skills in sales and marketing, geriatric rehabilitation, relationship building and management.
Overview
16
16
years of professional experience
Work History
Director of Sales and Marketing
Consulate Health Care
05.2022 - 10.2024
- As the Director of Sales and Marketing for two Nursing Facilities, I was responsible for developing and executing comprehensive marketing strategies tailored to enhance outreach and engagement in the community, as well as market research initiatives that were developed to better understand our target audience to identify opportunities for growth. In this role, I lead a team of marketing professionals (including two Business Development Coordinators), fostering a culture of collaboration and creativity while ensuring projects aligned with the company's core values.
- My position as a Director of Sales and Marketing involved connecting with healthcare partners, community organizations and local stakeholders to promote Consulate Health Care Services and build lasting relationships.
- Additionally, I analyzed sales data and marketing metrics to adjust strategies as needed, ensuring efforts were both effective and customer-centric. Lastly, I helped coordinate and host community events and workshops that were key to uniting our mission with the needs of those we serve.
Behaviorist
Lincoln Residential Center
09.2019 - 05.2022
- As a Behaviorist, I conducted a variety of specialized responsibilities for the patients at Lincoln Residential Center. My main focus was to develop treatment plans for individuals with behavior issues or mental health issues by providing individual and/or group support and intervention.
- In addition, I completed structured assessment interviews with parents/care providers and conducted observations of the individual in appropriate settings such as home, school, or the community. I reviewed the patient's social history information, completed functional assessments, and targeted appropriate behavior baseline information for each referred individual.
- More responsibilities as my role of a Behaviorist included, but were not limited to, ensuring that the behavior support plans and support services complied with quality standards and regulatory requirements, encouraging continuous age-appropriate active treatments and learning opportunities, advocating for the human and civil rights of the individuals receiving services from our agency by presenting behavior support plan information to the review committees, conducting classes and orientations as assigned by the program director, attending staff meetings and interdisciplinary team meetings, monitoring assigned cases and initiating termination/transition processes when appropriate, ensuring that the optimal caseload was maintained, assist in the intake process and assured that the documentation and records were kept confidential, organized, completed, and submitted to the supervisor in an accurate and timely manner.
Business Development Coordinator
Consulate Health Care
11.2017 - 08.2019
- As the Business Development Coordinator, I was entrusted with the responsibility of caring for our residents, the resident's families, my co-workers, the visitors, as well as ensuring that Consulate Health Care's five core values of Compassion, Honesty, Integrity, Respect and Passion were being demonstrated at all times.
- The primary purpose of my position was to support the Admissions Department's activities in the pre-admission, admission, discharge and follow-ups. I provided innovative, responsible healthcare with the creation and implementation of new ideas and concepts that continually improved systems and processes to achieve superior results.
- In addition, my responsibilities included but were not limited to, reviewing and coordinating with Liaisons on patient acceptance and follow ups, contacting families of potential residents, tracking daily preadmission referral activity, assisting with arrangements and confirmation of all admissions, assigning the attending physicians and I had the responsibility of verifying the payer source, i.e., Medicare, Managed Care, Medicaid and other accepted Insurance companies.
Social Worker
Diversicare Of Brookhaven
01.2017 - 11.2017
- As a Social Worker, I was entrusted with the responsibility of caring for our residents, families, co-workers, visitors and all others.
- The primary purpose of my position was to interview residents, families, or groups to assess situations, limitations and issues and implement services to address their specific needs.
- In addition, I was entrusted to provide innovative, responsible healthcare with the creation and implementation of new ideas and concepts that continually improve systems and processes to achieve superior results.
- I was also responsible for conducting tours of facility for prospective residents whether walk-ins or scheduled admissions. As well as being responsible for the admission process of residents and following up accordingly, by contacting families of potential residents and inviting them for tours, tracking pre-admission referral activity daily, assisting with arrangements and confirmation of all admissions, assigning attending physician and responsible for verification of payor source, i.e., Medicare, managed Care, Medicaid, Insurance companies.
Community Educator
Patient's Choice Medical Center
01.2015 - 11.2017
- As the Community Educator, I was responsible for all marketing initiatives for the Patient's Choice Geriatric Rehabilitation Service within an eighteen county region. I designed weekly marketing plans, met with a diverse range of doctors, case managers, nurses, hospitals, etc. in order to establish quality referral sources.
- In addition to my responsibilities, I contacted ten to fifteen sources daily and regularly provided presentations and community education at a variety of community events and continually spoke on the behalf of the program and upheld the company's mission.
Community Liaison
Ocean's Behavioral Health
01.2014 - 01.2015
- Matt was the primary source of communication and negotiation both internally and externally, using appropriate methods to facilitate the development of profitable business and sustainable relationships; He would work closely with management and make recommendations on developing and implementation of marketing strategies, market analysis and implementation of programs in response to market changes; He would regularly drive revenue and met associated sales goals; He was responsible for maintaining and developing existing and new customers through appropriate propositions and ethical sales methods, and relevant internal liaison, to optimize quality of service, business growth, and customer and satisfaction; He constantly used critical thinking and clinical skills to make on-site preadmission assessments and recommendations for admissions; He continually helped maintain the appropriate patient mix to meet the financial goals of the company; He performed the tasks related to logging daily sales activity; He managed and controlled departmental expenditures within established budgets.
Outreach and Marketing Specialist
Medical Management Options
01.2012 - 06.2013
- Matt provided community education and marketing strategies to the entire state of MS to promote the Greenbrier Hospital's psychiatric facility; He regularly met with ten contacts on a daily basis to establish a working relationship with a variety of doctors, hospitals, case managers, and other medical units; He represented the organization at local events and awareness seminars; He provided in-services to educated the healthcare providers of the services offered by the company's facility; He continually represented the organization in a professional manner; He participated in weekly marketing meetings; He would attend monthly goal-setting conferences; He established a monthly marketing plan.
Community Educator
Rural Health Care Developers
06.2011 - 12.2011
- Matt was responsible for all marketing initiatives for the Patient's Choice Geriatric Rehabilitation Service within an eighteen county region; He designed weekly marketing plans; He met with a diverse range of doctors, case managers, nurses, hospitals, etc
- In order to establish quality referral sources; He contacted ten to fifteen sources a day; He provided presentations and community education at a variety of community events; He spoke on the behalf of the program and upheld the company's mission.
Fund-raising and Marketing Coordinator
R3SM/United Way
09.2008 - 06.2011
- The foundation of Matt's career in Marketing- Matt was responsible for assuring that information related to case management is correctly and promptly entered into the CAN database and that information needed for current and accurate reports is available and provided as requested; He had specific responsibilities in the following areas: Training, Data Entry, Data development, Marketing, Fund raising, Sales and promotion, Reporting, and Collaboration; He regularly presented data proposals to the Board of Directors for additional funding; He attended seminars and conventions to speak on the behalf of the organization; He assisted in the hiring and training of new employees on the systems; He prepared a working budget; He was responsible for conducting regular scheduled meeting with the staff and board members; He developed and maintained program records; Initiated and organized various fund raising and community outreach projects; Matt was responsible for media reporting and public announcements.
Education
Bachelor of Science - Psychology
William Carey University
Hattiesburg05.2010
Additional Information
- Elected to Leadership Pinebelt
Leadership Pinebelt comprises a network of leaders and community volunteers who are committed to shaping our community. Each class encompasses a very diverse group of professionals who have attained leadership positions in their fields and are likely to be tapped for greater community responsibility. Through Leadership Pinebelt, each class learns ways to make a positive contribution to the community, develop and practice their leadership skills, and gain a more comprehensive background on the contemporary issues concerning the region Disaster Fellowship 2011 American Red Cross Disaster Fellowship Training Program Salvation Army Drug Rehabilitation Counselor Fellowship 2011 Program director training Certifications 2011 HIPPA, Adult-Child-Infant CPR, and the MANDT system’s following areas: Building healthy relationships, building communication, conflict resolution, assisting and separating and physical restraint.
- Disaster Fellowship
American Red Cross Disaster Fellowship Training Program
- Salvation Army Drug Rehabilitation Counselor Fellowship
Program director training
TECHNICAL SKILLS/PROFICIENCIES
- Organized and meticulous with exceptional communication skills, both written and verbal
- Adept at building strong relationships with a diverse range of clients and coworkers
- Established sales and marketing professional
- Able to coordinate and complete multiple tasks
- Superb data analyst
- Dynamic and versatile leader with the ability to continually grow in knowledge and expertise
- Developed and managed successful marketing strategies and promotions
- Ability to achieve and succeed sales, fund-raising, budget, and marketing goals to the highest levels
- Proficient in MS Office, Access, Outlook, Excel, PowerPoint, Lotus 1-3, BTI, SPSS, and Internet Savvy
References
Available upon request
Timeline
Director of Sales and Marketing
Consulate Health Care
05.2022 - 10.2024
Behaviorist
Lincoln Residential Center
09.2019 - 05.2022
Business Development Coordinator
Consulate Health Care
11.2017 - 08.2019
Social Worker
Diversicare Of Brookhaven
01.2017 - 11.2017
Community Educator
Patient's Choice Medical Center
01.2015 - 11.2017
Community Liaison
Ocean's Behavioral Health
01.2014 - 01.2015
Outreach and Marketing Specialist
Medical Management Options
01.2012 - 06.2013
Community Educator
Rural Health Care Developers
06.2011 - 12.2011
Fund-raising and Marketing Coordinator
R3SM/United Way
09.2008 - 06.2011
Bachelor of Science - Psychology
William Carey University
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