Professional Summary
Overview
Work History
Education
Skills
Timeline
Section name

Matthew Carroll

Mark Stocker Design / HomePro.net / Tipsyputt.com
Grass Valley,CA
35
years of professional experience

Digital marketing and web development professional with 30+ years of experience driving revenue growth through website development, PPC & Display advertising, SEO, email marketing, branding and lead generation. Experienced managing marketing strategy, creative teams and digital campaigns for companies ranging from startups to Fortune 500 organizations. Expert in WordPress, Google Ads, CRM development, reputation management, Social Media Marketing and conversion tracking & optimization.

Work History

Creative Director

5 Years 8 Months
California Sun Wellness Spa | 01.2021 - Current
  • Website development, branding, social media content, and reputation management. Creative Director, marketing designer.

Digital Marketing Manager

2 Years
Grass Valley RV Resort | 01.2024 - 01.2026
  • Managed digital marketing initiatives including website development, SEO, email marketing, social media, content creation, and lead generation.

Website Designer & Marketing Consultant

16 Years 8 Months
Mark Stocker Design / HomePro.net / Tipsyputt.com | 01.2010 - Current
  • Provide website development, branding, SEO, and digital marketing consulting for a variety of clients.

Marketing Director

1 Year
Davisville Enterprises | 01.2023 - 01.2024
  • Led company rebranding, marketing strategy, website redevelopment, and organizational marketing initiatives.

Digital Marketing Manager

2 Years
Bowlus LLC | 01.2018 - 01.2020
  • Managed PPC advertising, CRM development, lead generation systems, and email automation.

Digital Marketing Manager

1 Year
JANO Printing & Mailworks | 01.2017 - 01.2018
  • Directed digital marketing initiatives and corporate rebranding efforts.

Brand & Web Developer

1 Year
The Flooring Factory / ZarMoney | 01.2016 - 01.2017
  • Developed branding, websites, and marketing content.

Lead Designer

4 Years
Robinson Medical | 01.2011 - 01.2015
  • Led creative design and brand development for marketing initiatives.

Design Leader & PPC Manager

9 Years
The Sacramento Bee / SacBee.com | 01.2001 - 01.2010
  • Managed online advertising operations, PPC campaigns, ad trafficking, and creative production.

Lead Web Designer

3 Years
MCStorefronts | 01.1998 - 01.2001

Software Instructor & Database Developer

2 Years
ExecuTrain | 01.1996 - 01.1998

Soils & Concrete Inspector

1 Year
Terratech Incorporated | 01.1996 - 01.1997
  • ENGEO

Soils Technician

1 Year
Incorporated | 01.1995 - 01.1996

3 Years
Chart House | 01.1992 - 01.1995

Education

Bachelor of Arts - Environmental Studies

University of California, Santa Barbara | Santa Barbara
Concentration: Energy Management

Skills

Digital Marketing
Google & Bing PPC
SEO / Local SEO
Social Media PPC Campaign Management
Email Marketing
Lead Generation
CRM Development
Reputation Management
Conversion Optimization
Reputation Management (Google
Yelp
Apple Maps
Bing et al)
WordPress
Shopify
Drupal
PHP
XHTML / CSS
UX/UI Design
Website Architecture
Branding
Graphic Design
Photography & Videography
Content Creation
Video Editing
Social Media Management
360 Virtual Tours Development
Leadership
Marketing Strategy
Department Management
Team Leadership
Client Consulting Skills

Timeline

Digital Marketing Manager

Grass Valley RV Resort
01.2024 - 01.2026Read More

Marketing Director

Davisville Enterprises
01.2023 - 01.2024Read More

Creative Director

California Sun Wellness Spa
01.2021 - CurrentRead More

Digital Marketing Manager

Bowlus LLC
01.2018 - 01.2020Read More

Digital Marketing Manager

JANO Printing & Mailworks
01.2017 - 01.2018Read More

Brand & Web Developer

The Flooring Factory / ZarMoney
01.2016 - 01.2017Read More

Lead Designer

Robinson Medical
01.2011 - 01.2015Read More

Website Designer & Marketing Consultant

Mark Stocker Design / HomePro.net / Tipsyputt.com
01.2010 - CurrentRead More

Design Leader & PPC Manager

The Sacramento Bee / SacBee.com
01.2001 - 01.2010Read More

Lead Web Designer

MCStorefronts
01.1998 - 01.2001Read More

Software Instructor & Database Developer

ExecuTrain
01.1996 - 01.1998Read More

Soils & Concrete Inspector

Terratech Incorporated
01.1996 - 01.1997Read More

Soils Technician

Incorporated
01.1995 - 01.1996Read More

Chart House
01.1992 - 01.1995Read More

University of California, Santa Barbara

Bachelor of Arts from Environmental Studies
Read More

Section name

  • Core Expertise
  • Website Automation Web Development Platforms
  • Creative
Matthew Carroll