Mazy Hassanpour

Entrepreneurial Leadership:

Managed licensed used car dealership; oversaw vehicle acquisition & reconditioning.

Financial Management:

Oversaw financial operations, reconciliation, and expense tracking.

Sales & Customer Engagement:

Managed vehicle listings; engaged clients for sales; processed all documentation.

Appointed General Manager to spearhead a comprehensive turnaround of a newly acquired dealership, tasked with realigning store culture, stabilizing operations, and driving sustainable, long-term performance.

Strategic Financial Leadership: Achieved an average monthly total gross profit ranging from $1.2M to $1.3M, a 20% increase from the previous operator throughout 2023, 2024, and 2025, by actively engaging in deal structuring, CRM management, and trade appraisals to maintain profitability amid market shifts in both high-line retail and wholesale sectors.
Service & Parts Growth: Drove a 23.4% increase in combined service and parts monthly gross profit, elevating it from $435K in 2023 to $537K in 2025 through strategic process optimization, including streamlined scheduling systems and enhanced parts inventory management, combined with team-focused training initiatives.
Pre-Owned Department Turnaround: Engineered a 25% year-over-year increase in pre-owned vehicle sales volume by implementing a data-driven inventory acquisition strategy, leveraging market analytics and turn-time metrics, paired with targeted sales team development programs.
Organizational Transformation: Successfully stabilized the dealership by reversing significant team turnover within the first 12 months through the implementation of transparent communication protocols, individual development plans, and performance-based recognition programs. Cultivated a high-performing culture centered on trust, accountability, and customer focus, directly contributing to improved operational consistency.

New Car Sales Growth: Engineered a multi-year sales strategy that drove an 11% increase in new car sales volume in 2023 and sustained a 5.5% year-over-year growth trajectory through 2024 and 2025 by optimizing inventory allocation, demonstrating consistent market penetration, and the effectiveness of the implemented sales process.

Entrepreneurial Leadership: Founded a licensed California used dealership from inception, managing all aspects of the business, including licensing, compliance, and capital allocation.

Financial Management: Maintained full financial control, including daily reconciliation of sales and bank deposits, and comprehensive record-keeping for production, inventory, income, and expenses, to ensure financial accuracy and regulatory compliance.

Sales & Customer Engagement: Drove all sales and customer-facing activities, engaging directly with clients to identify needs, facilitate purchase decisions, and maintain a high level of customer satisfaction.

Sales & Market Growth: Drove significant market penetration and sales performance, achieving a 15% increase in annual new car sales, and an impressive 80% rise in pre-owned sales through targeted inventory management and sales process optimization.

Financial & P&L Management: Instituted rigorous monthly financial analysis, and defined clear performance metrics for P&L accountability across all departments, resulting in a 10% reduction in departmental operating expenses, and a 1.2% increase in net profit margin.

Operational Efficiency: Partnered with Service, Parts, and Shop Foreman leadership to streamline operations and increase productivity, specifically by increasing technician efficiency by 16%.

Performance & Culture: Cultivated a high-accountability culture by defining comprehensive Key Performance Indicators (KPIs), overseeing daily performance evaluations, ensuring exceptional service delivery, and successfully meeting monthly objectives for all departments.

Record Sales Growth: Drove exceptional performance in the high-line segment, achieving a 39% increase in new Porsche sales in 2018, and sustaining momentum with a 13% increase in 2019.

Leadership & Scale: Managed a diverse staff of 52 employees, including department managers and support personnel, fostering a high-performance, productive environment.

Profitability & Financial Strategy: Boosted overall dealership profitability by 15% through the implementation of effective, data-driven advertising management strategies, and rigorous P&L oversight.

Operational & Process Transformation: Led a comprehensive review of cross-departmental processes, implementing improvements that optimized business office efficiency and reduced contract processing time by 60%.

Customer and Team Development: Transformed the mindset of sales and finance teams through targeted training on financial services and product offerings, resulting in enhanced customer engagement and improved CSI scores by 25 points.

Financial Performance: Drove significant revenue growth and profitability, increasing total gross profit year-over-year by 12% through strategic pricing, effective finance department oversight, and market share expansion.

Sales & Market Growth: Achieved consistent growth in national market share for new and pre-owned vehicles, increasing overall sales volume by over 21% year over year from 2012 to 2017. At its peak, the dealership increased sales over 37% year-over-year in 2013 alone, with double-digit gains every year thereafter. The store grew from selling 134 units in 2011 to 418 units in 2017.

Strategic Inventory Management: Directed all sales operations, including managing new Porsche inventory allocation to ensure an optimal model mix that reduced the turn rate to 40 days, and met evolving market demands.

Team & Process Renovation: Renovated the entire sales process and culture by selecting and training high-performing team members, resulting in a reduction in sales staff turnover and an increase in per-unit profitability.

Digital & Cross-Functional Leadership: Led a website content initiative that boosted web inquiries by 28% and improved conversion rates by 7%, while collaborating with Parts and Service to align annual forecasts and departmental objectives.