McKenzie Doda

Responsible for prospecting and acquiring net new customers

Account Management - Maintain, upsell, and cross sell into all acquired customers, as well as one named Fortune 100 customer

Planned and implemented individual lead gen strategy (No corporate lead gen - Marketing, BDR, channel, etc.)

• Built and onboarded channel partner relationships
• Coordinated regional prospect/customer events
• Created outreach campaigns
• Managed 3rd party to complete customer case studies
• Assisted with creating a new service offering and pricing model that resulted in quicker sales cycles and increased upsell opportunities

2023: Closed net new deal within first 30 days

2024: $2M Net-New Quota Attainment: 156%, Named Account(Adobe)$5.1M Renewal Quota Attainment: 103%

Top performer: Closed the most Net-New customers (16), only rep to sell all 6 solution offerings, highest Net-New ARR closed

2025: $2.5M Net New Quota Attainment: 43%

• Built out US West territory: Prospect & manage deal cycles, conducted technical demos (IR platform/services, Threat Hunting, Forensic Investigations, integrations for log collection/storage etc.), implement/managed success metrics of POV's, structured proposals and lead pricing negotiations
• Planned and hosted all US West prospect events - Dinners/CISO round tables
• Assisted founders with planning of pricing/packaging structure, go to market strategy, POV planning, and channel strategy
• Closed: $2.54 Million/$980K ARR (130% to plan)

• Prospected and managed deal cycles
• Prepared and delivered technical presentations, demo's, and lead POC's of product (SaaS - Secure coding/DevSecOps Platform)
• Lead proposal reviews & negotiations
• Hosted & planned networking and prospecting events
• Closed $1.4M - 140% to plan

• Company Overview: VAR for IT conglomerates - AWS, Crowdstrike, GCP, Sentinelone, Snyk, Splunk, Sumo Logic, Rapid7 etc
• Facilitate IT procurement for current & prospective clients via: Asset and license management, Software volume licensing/renewal programs, Cloud, Security, Data center solutions, Networking, & End user workspace
• Prospect into new accounts and Maintain/grow existing customer relationships, sustain utmost customer care and quality service via assisting customers to align business goals and IT initiatives by identifying areas of performance improvement & cost optimization
• Performance: Grew all accounts YOY - top growth account: 786% YOY
• 2019: 167% to plan
• 2020: 148% to plan 2021 Q1: 146% to plan
• VAR for IT conglomerates - AWS, Crowdstrike, GCP, Sentinelone, Snyk, Splunk, Sumo Logic, Rapid7 etc

• Prospected Enterprise Accounts, presented demos of Culture Cloud Solution
• Worked with Territory Managing Director to present pricing/packaging
• (120% to Plan)

• Managed $22 million in SCM and logistics business for OEM's (Ford, FCA, Toyota)
• $8.6 million of net-new business