Meaghan Cassidy
Houston
Summary
A seasoned sales representative with over 5 years of experience in business-to-business sales within industries such as SaaS, logistics, and manufacturing. With a strong emphasis on communication, collaboration, and proactive problem-solving this results in increased customer retention and revenue growth.
Overview
5
5
years of professional experience
Work History
Customer Loyalty Representative
Aura
2023.08 - Current
- Serve as a retention representative that focuses on customer support and saves for end users.
- Act as point-of-contact for users involving problem-solving, customer experience and growth to contribute to a 30% save rate.
- Identifies opportunities and leads full sales-cycle which contributes to increase in revenue.
- Educates users on identify theft, cybersecurity protection, and daily statistics to provide awareness and value to product.
Account Executive
SumUp
2022.10 - 2023.07
- Outside sales representative selling SaaS to small and midsize businesses within a territory
- Generated $14,000 ARR monthly by leading a full sales cycle within customer-facing channels such as cold-calling and in-person visits
- Onboarded new business by demonstrating product features to customers and discussed technical details of point-of-sale and loyalty products to overcome objections and provide solutions for diverse needs
- Key Achievement: Top 3 representative for Month 4 tenures
Business Development Representative
Soren Transport
2022.01 - 2022.10
- Acted as new business sales, account manager, and operator within logistic sales.
- Developed business pipeline using cold and warm techniques with an average of 80 calls per day.
- Spearheaded onboarding process for new accounts with key decision makers after sale through virtual and in-person visits for implementation and design strategies for deliverables.
- Managed freight for current book of business depending on size and availability to have successful shipments via parcel, LTL, FTL, and drayage.
- Maintained extensive knowledge of industry changes and services to provide top-notch expertise to customers and report back to team weekly.
Dealer Sales Representative
Simpson Strong-Tie
2019.11 - 2021.11
- Designated contact within territory to manage current book of business within manufacturing sales.
- Generated 18% growth in revenue from 2019 to 2021 for a 13 million dollar territory.
- Managed over 80 accounts and referred prospects to be a liaison regarding inquiries, issues, order management, post-sales follow-up and customer relations.
- Conducted presentations and product demonstrations to groups of customers and end-users to increase consumer product knowledge that contributed to over 10% of revenue increase for account.
- Trusted advisor for industry knowledge and representative for brand to ensure a positive user experience throughout partnership.
Inside Sales Representative
Simpson Strong-Tie
2018.06 - 2019.11
- Provided technical and customer support to existing members while finding opportunities to cross-sell and upsell.
- Managed over 100+ inbound calls and emails daily regarding pricing, confidential account information, technical support, product information, and areas in need of problem solving.
- Point-of-Contact for enterprise accounts with purchasing and C-level executives.
- Collaborated internally with outside sales representative, technical representatives, and operations to maintain deliverables.
- Appointed trainer for new hire inside sales representatives on SAP software, ordering processes, product knowledge, customer service, and basic daily procedures.
Education
Bachelor of Business Administration - Marketing
University of Oklahoma
Norman, Oklahoma2018
Skills
Customer Relationship Management
Field Sales
Inside Sales
Strategic Selling
Cold-Calling
Territory Management
Salesforce
SAP
Power BI
Hubspot
Timeline
Customer Loyalty Representative
Aura
2023.08 - Current
Account Executive
SumUp
2022.10 - 2023.07
Business Development Representative
Soren Transport
2022.01 - 2022.10
Dealer Sales Representative
Simpson Strong-Tie
2019.11 - 2021.11
Inside Sales Representative
Simpson Strong-Tie
2018.06 - 2019.11
Bachelor of Business Administration - Marketing
University of Oklahoma
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