Jen Barth

• Building on personal experiences supporting multiple family members & friends through a variety of health & mental health conditions, completed U.C. Berkeley Extension Program's "Introduction to Healthcare Advocacy” course (June-November 2023).
• Curriculum topics included: Health Advocacy Principles & Ethical Guidelines; Navigating Care Continuums; Care Team Communications; Pediatric & Senior Care Essentials; Insurance, ACA, & Care Coordination Fundamentals; Medical Research; Informed Consent; Hospice & Palliative Care Planning.
• Currently enrolled in additional courses through Oregon Care Partners ("Aging and Body Systems"; "Trauma Informed Care" ; "Age Related Medication Risks"; ""Alzheimer's Warning Signs"; Beyond Cultural Awareness: Diversity, Equity, & Inclusion in Long-Term Care").

• Lead client engagements for consulting firm serving nonprofits, philanthropic foundations, and social impact focused organizations. Sectors served include: Addiction Recovery, Alternative Healthcare, Early Literacy, Education, Family Foundations, Human Trafficking, Mental Health, & Microlending.
• Sample engagements: developed an annual for nonprofit membership organization, Assistance League of Los Angeles, Child Success Foundation, Dr. Elisa Hallerman, Journey Out, Opportunity Fund, Recovery Management Agency

Provide communications, community outreach, research/planning, and revenue growth support. Key client sectors served include Agencies, Education, Financial Services, Nonprofit, & Workforce Development.

Engagement Highlights include:

• Designed and facilitated research studies to guide growth strategies, inform messaging, pinpoint service gaps, and identify unmet audience needs.
• Provide interim leadership, coaching, training & content marketing support for executives & emerging leaders;
• Created and led a quarterly coaching series for 60+ nonprofit teams & social impact entrepreneurs.
• Community Trainer/Speaker: Mercy Corps NW Small Business Services; Portland State University Digital Marketing Summit; Regional Arts & Culture Council
• Small Business Marketing Instructor: Mercy Corps NW Small Business Services Series; Regional Arts & Culture Council
• Borders Perrin Norrander, Germinate Creative, Reclaiming Futures,

• Drove prospecting research & cultivation, content marketing, and community engagement strategies for independent WBENC & B Corp certified advertising agency. (Part-time role).

Led nonprofit retail organization operating Oregon’s Free Store for Teachers; Managed 6 FT Staff, Board & Committee members, & Community Partnerships in 4 local school districts.

(in-kind). Exceeded revenue goals by 20% in year 1; also served as acting Development Director in year 2.

• Guided organizational rebrand & redesigned programming, resulting in 30% increase of students served & expanded district partnerships; Secured $200k+ in additional pro bono donations to support operations & technology upgrades.
• Launched strategic planning process & developed pilot programs to explore new opportunities to serve regional teachers, families, & nonprofit partners.

• Drove communications, lead generation, & client relations for fast-growing brand insights & strategy consulting firm operating four distinct service lines. Cultivated prospects, led new business outreach, & guided proposal development process; Developed content marketing programs to advance executive thought leadership, grow client/prospect contact lists, & promote new service offerings.

• Generated leads, managed new business development process, & supported marketing efforts for West Coast office of global strategic branding firm. Exceeded interactive media practice revenue goals of $1.5-$2MM year by 20-30% in 1.5 years; consistently exceeded broader service line revenue goals. Represented firm at industry events & networking associations; served on Omnicom’s cross-agency team, generating $400k in new referral revenue.

• Promoted from NE Region Marketing Manager after achieving #1 upsell revenue nationwide & doubling market retention rates. Developed market launch plans & promotional programs for 70+ local markets, resulting in $1MM+ in new revenue.

• Managed NYC chapter program for national signature campaign. Exceeded fundraising goals by 60%; generated $1.6MM in corporate & media sponsor support and tripling team participation in 1.5 years. Promoted to National Mentorship Team to coach underperforming chapters & emerging leaders, resulting in an average increase of 20-40% in participating chapter revenue in first year.