Developed key skills in fast-paced production environment, including team leadership and strategic content planning. Skilled in managing complex projects and ensuring seamless execution from concept to completion. Seeking to transition into new field, leveraging abilities to drive successful outcomes and foster innovation.
• Supervised all aspects of live broadcast production for a diverse portfolio of 75+ leading brands in Luxury Home, Jewelry, Fashion, Footwear, Handbags, and Designer Accessories categories (e.g., Waterford Crystal, MacKenzie-Childs, Donna Salyers Fabulous Faux Furs, Effy Jewelry).
• Orchestrated the successful completion of numerous projects simultaneously, leveraging effective timeline management and resource allocation.
• Acted as the key decision-maker for on-air presentation and performance, guaranteeing the seamless execution of all live broadcasts.
• Directed on-air content strategy, from initial market research to final asset creation.
• Forged cross-functional partnerships to create and deliver impactful on-air assets and compelling product demonstrations that resonated with target audiences.
• Enhanced on-air presentations through strategic collaborations with broadcast leadership, enhancing set design, camera blocking, lighting, and product displays.
• Identified, trained, and mentored on-air talent, building a high-performing team.
• Achieved key financial goals through meticulous performance analysis and strategic real-time adjustments.
• Act as assistant to the Director of Visual Presentation.
• Drove effective product branding and demonstrations through strategic collaboration with cross-functional teams, including on-air talent, merchandising, buying, and production.
• Directed and supported a team of 20+ product stylists to ensure consistent and high-quality visual presentation.
• Collaborated with sets and production teams to ensure seamless integration of styling into daily operations.
• Helped launch and manage the new Bulldog Shopping Network and high-profile remote broadcasts, achieving multi-million dollar sales objectives.
• Streamlined stylist scheduling, prop and product management, and labor coordination for new network and remote events.
• Drove excellence in visual presentation by holding the stylist team accountable to the highest standards, with meticulous attention to detail.
• Managed end-to-end product logistics, ensuring all correct items were available, prepped, organized, and delivered on time to all locations.
• Developed and led comprehensive training programs, including creating a detailed training materials database.
• Oversaw performance management, setting goals and delivering performance reviews for direct reports.
• Perform all duties of Visual Product Coordinator while undertaking increased responsibilities including:
• Execute premier, high-profile shows including, “Suzanne Sommers Beauty,” “Donnie Osmond Home,” “Paula Deen’s Kitchen” and “Betsey Johnson Jewelry”
• Act as a trainer and mentor to team members.
• Provide opportunities for continuous education by giving presentations and developing written training materials to visual department.
• Responsible for preparation and styling of product during live sales presentations.
• Work with a variety of vendors, talent and high-profile guests in friendly, professional manner to ensure all parties are satisfied with live presentation.
• Style and design visual displays to achieve desired appearance for product and brand image.
• Clearly communicate with production crew, producer and director during live show.
• Style and direct models to convey visual appealing and compelling demonstrations.
• Handle cue cards, scripts, show plans and all relevant paperwork.