Megan Sanderson
Owens Cross Roads,AL
Summary
Creative Marketing Director with expertise across email campaigns, public relations, social media and event planning. Successfully managed united teams to achieve aggressive goals and produce results. Keen insight into digital marketing campaigns, planning and public relations.
Overview
10
10
years of professional experience
Work History
Creative Marketing Director
Self-employeed
05.2021 - Current
- Built strong relationships with industry professionals and influencers.
- Created content and promotional materials to drive engagement and conversions.
- Deployed well-coordinated campaigns, events and public relations strategies to promote brand.
- Created and managed social media campaigns to increase brand engagement.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
- Devised content strategy to effectively engage target audiences.
- Generated sponsorships with related and partnering entities to enhance marketing objectives.
- Coordinated with design and media teams to develop high-quality creative assets.
Shop Owner
MILL HOUSE GOODS
01.2019 - 01.2021
- Conducted target market research to discover customer needs and analyze competitor trends.
- Oversaw business budget planning and administration, accounting functions, purchasing, and bi-weekly payroll to handle financial needs.
- Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
- Supervised creation of exciting merchandise displays to catch attention of store customers.
- Successfully grew and maintained Social Media accounts.
- Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
Creative Marketing Director
Mini Style Mag
11.2013 - 01.2019
- Built strong relationships with industry professionals and influencers.
- Successfully grew and maintained Social Media to over 300k following.
- Devised marketing plans using digital strategies, print advertising, and word of mouth tactics.
- Created content and promotional materials to drive engagement and conversions.
- Deployed well-coordinated campaigns, events and public relations strategies to promote brand.
- Developed and implemented successful marketing strategies to increase brand visibility and sales performance.
- Conducted market analysis and research to identify trends and opportunities.
- Created innovative strategies to drive customer engagement.
- Created and managed marketing budget, ensuring maximized ROI.
- Created and managed social media campaigns to increase brand engagement.
- Conducted market research to identify new opportunities and target markets.
Nutritional Advisor
Self-employeed
01.2016 - 01.2017
- Educated clients about long-term health benefits of balanced diets and exercise programs.
- Monitored calorie count for individual patients in accordance with specific nutritional needs as specified by physicians.
- Collaborated with physicians and healthcare personnel to determine nutritional needs and diet restrictions of clients.
- Created and prepared visual aids, manuals and other materials used in teaching.
- Provided appropriate follow-up according to patient's individual treatment goals and referred patients to outpatient and community services as appropriate.
- Produced clear and concise meal and exercise plans for clients based on specific dietary needs and medical requirements.
Education
Master of Science - Health Edu
The University of Alabama
Tuscaloosa, AL05.2010
Bachelor of Science - Food And Nutrition
The University of Alabama
Tuscaloosa, AL05.2009
Skills
- Business Planning
- Project Management
- Sales Expertise
- Administering Social Media Accounts
- Marketing and Advertising
- Clinical Dietetics
- Food Counseling
- Health and Wellness Education
Timeline
Creative Marketing Director
Self-employeed
05.2021 - Current
Shop Owner
MILL HOUSE GOODS
01.2019 - 01.2021
Nutritional Advisor
Self-employeed
01.2016 - 01.2017
Creative Marketing Director
Mini Style Mag
11.2013 - 01.2019
Master of Science - Health Edu
The University of Alabama
Bachelor of Science - Food And Nutrition
The University of Alabama
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