MEGHAN CASTALDO
Mountainside,NJ
Summary
Marketing and events professional leading virtual and live event strategy, end-to-end planning, and campaign coordination. Partners with internal clients to deliver brand-building programs, track budgets in MMS, and manage communications in Workfront. Brings strong writing, editing, and project management support across marketing initiatives.
Overview
20
20
years of professional experience
Work History
Lead | Virtual Events Strategy
Deloitte
Morristown, New Jersey
01.2020 - 10.2026
Lead | Meeting & Event Services
Deloitte
New York, New York
01.2017 - 01.2020
- Lead end-to-end planning for 50+ events per year, including venue selection, site visits, vendor management, contract negotiation, and logistical coordination for menus, setup, décor, audio visual, and activities.
- Partner with internal clients to plan and deliver live events that elevate brand presence, support lead generation, and promote firm.
- Advised internal clients on innovative event execution strategies.
- Integrate event technology to enhance client experience at firm events.
- Provided onsite support for seamless event execution.
- Utilized MMS for forecasting, monitoring event status, and ensuring budget adherence.
- Tracked progress of marketing campaigns to ensure timely completion. and communications in Workfront.
Senior Marketing Specialist | Corporate Restructuring Group
Deloitte
New York, NY
01.2012 - 01.2017
- Collaborated with PPMs and client service teams to build compelling pitch presentations that integrated practice, firm, service, industry, case study, and bio content.
- Created marketing collateral and thought leadership materials, including brochures, sales sheets, POVs, white papers, articles, and primary and secondary research reports.
- Coordinated planning and execution of Deloitte events and third-party sponsorship activities to enhance brand visibility and client engagement.
- Improved accuracy of Salesforce lead tracking and contact records for restructuring group, supporting effective pipeline management.
- Partnered with PPMs and client service teams to develop pitch presentations covering practice overview, firm background, service offerings, industry credentials, case studies, and bios.
- Facilitated successful planning and execution of Deloitte events and third-party sponsorships, boosting brand awareness.
- Delivered pitch presentations with PPMs and client service teams by organizing practice, firm, service, industry, case study, and bios content.
- Strengthened marketing outreach through brochures, sales sheets, POVs, white papers, articles, and primary and secondary research reports.
- Advanced event presence through planning and execution of Deloitte events and third-party sponsorships.
Assistant | Northeast Sales & Marketing
Deloitte
New York, NY
01.2011 - 01.2012
- Supported northeast regional marketing team with executive-level coordination.
- Coordinated logistics for internal and external events, client dinners, and team meetings to ensure successful execution.
- Worked on site during events to support smooth execution.
- Coordinated all communications related to events, ensuring timely updates to stakeholders., invitations, and RSVP tracking.
- Oversaw production and distribution of event materials, ensuring timely availability for all events.
- Prepared meeting materials, including agendas and PowerPoint decks.
- Managed regional events budget, processing and tracking invoices to maintain financial oversight.
- Updated regional marketing database and kept records organized.
- Managed communications for NE SM&B D mailboxes.
Executive & Marketing Assistant
Deloitte
Westfield, NJ
01.2008 - 01.2011
- Managed executive calendars, scheduled events, and handled internal and external communication.
- Coordinated administrative tasks for national service line leader and executive management team to streamline operations.
- Arranged national travel for meetings and events.
- Planned and executed logistics for business development events, enhancing service line visibility and engagement.
- Developed presentations, training materials, and marketing collateral to support team initiatives and inform stakeholders.
- Served as liaison with corporate marketing team to update and edit website content.
- Administered opportunities email campaigns and sales activities in Salesforce.com and internal CRM database.
- Coordinated RFP response process by gathering information and editing final deliverables.
- Executed research requests to deliver timely information.
Executive Assistant
Barrasso Consulting
Westfield, NJ
01.2007 - 01.2008
- Delivered executive administrative support to management team, enhancing organizational efficiency within closely held organization.
- Executive administrative support kept management team organized within closely held organization.
- Assisted Vice President of Marketing in developing collateral, updating website, and coordinating successful marketing events.
- Monthly company newsletter content and publication supported communication within regional litigation business process outsourcing company.
- Marketing collateral, website updates, and event coordination supported Vice President of Marketing initiatives.
- Collaborated with cross-functional teams within regional litigation business process outsourcing company, fostering operational cohesion.
- Wrote content and prepared monthly company newsletter for publication within regional litigation business process outsourcing company.
- Monthly company newsletter content and publication supported communication within regional litigation business process outsourcing company.
- Used Microsoft Excel, Publisher, and Word extensively for administrative and marketing materials.
- Applied Microsoft Excel, Publisher, and Word extensively to create administrative and marketing materials.
- Microsoft Excel, Publisher, and Word contributed to polished administrative and marketing materials.
- Wrote content and prepared monthly company newsletter for publication within regional litigation business process outsourcing company.
Education
Bachelor of Science -
Saint Peter’s University
Jersey City, New Jersey01-2013
Union County College
Cranford, New Jersey01-2009
Skills
- Event tech management
- Event planning
- Project management
- Market analysis
- Content creation
- Corporate branding
- Social strategy
- Microsoft Office proficiency
Timeline
Lead | Virtual Events Strategy
Deloitte
01.2020 - 10.2026
Lead | Meeting & Event Services
Deloitte
01.2017 - 01.2020
Senior Marketing Specialist | Corporate Restructuring Group
Deloitte
01.2012 - 01.2017
Assistant | Northeast Sales & Marketing
Deloitte
01.2011 - 01.2012
Executive & Marketing Assistant
Deloitte
01.2008 - 01.2011
Executive Assistant
Barrasso Consulting
01.2007 - 01.2008
Bachelor of Science -
Saint Peter’s University
Union County College