Summary
Overview
Work History
Education
Accomplishments
Timeline
Melanie Moreau

Melanie Moreau

Media development and production
Los Angeles,CA

Summary

Results oriented content creator with proven track record as a development and current programming executive across linear and digital platforms. Strong storytelling skills/expertise in identifying and creating hit formats,documentaries,reality and scripted content. A collaborative manager able to move fluidly between departments. Understands the complexities of the business side as well as the creative side of the content industry. Innovative self starter not afraid to take risks.

Proven success in leadership, operational excellence and organizational development. Recognized for inspiring management team members to excel and encouraging creative work environments.

Overview

20
20
years of professional experience

Work History

President

Spirit Animal Media
Los Angeles, CA
03.2020 - Current
  • Launched content development and management firm. Clients include producers, production companies, talent, showrunners
  • Sets client pitch meetings, negotiates option rights, guides development and packaging of creative content

Head of Premium Content Development /Current

Complex Networks (Hearst/Verizon)
Beverly Hills, CA
03.2016 - 11.2019
  • Oversight of all unscripted/scripted premium content development and production on pilots, presentations, series, from initial pitch thru development, business affairs, budgeting, key talent hires to final delivery for linear and digital premium platforms for Rated Red & Complex
  • Managed development staff, successfully implemented internal systems and processes to guide the staff of each vertical inside Complex thru the creation of premium content
  • Collaborated with publicity, marketing, research, business affairs, talent departments weekly on all current projects in production and development
  • Executive Produced and delivered over 200 original hours of scripted/unscripted content across more than 30 series totaling over 75 million dollars within 18 months, launched on go90, Netflix, Hulu, Roku, ESPN2, including hits QB1, Top Grier,Hot Ones The Gameshow, Why We Fight, Kid Cudi:A Man Named Scott

Senior Vice President, Development

Collins Avenue Entertainment
Los Angeles, CA 90036
01.2014 - 01.2016
  • Managed development/casting team of eight people
  • Developed each idea from concept to final reel/ pitched each concept to potential buyers across linear and OTT platforms
  • Successfully brought in new talent and top producers partnering on projects across multiple genres/ formats/reality/ documentaries
  • Worked directly with each individual buyer once a project sold on all creative for presentations and pilots/oversight of each concept rough cut to final delivery
  • Implemented development department strategy, tripling output of projects and increased sales; successfully developed approximately 90 projects in 2015
  • Sold concepts to AE, Tru, FYI, WE, Lifetime, TV One, Oxygen, ABC Family, CMT

Vice President Development & Current

CMT-Viacom
Santa Monica, CA
03.2003 - 01.2014
  • Launched Los Angeles office and brought in top producers and production companies to increase original series production
  • Successfully grew the original series average by 300% within 3 years
  • Procured third party content, collaborated with outside producers on all commissioned presentations, pilots, series. Guided initial creative thru character development ,outlines, budgets, productions and gave notes on cuts to final delivery. Documentary, reality, animation
  • Executive Produced/developed 47 series including the longest running series in CMT history "The Dallas Cowboys Cheerleaders: Making the Team." Broke all series ratings records on CMT with the launch of "Party Down South" January 2013
  • Successfully strategized and coordinated launch of all series with program strategy, marketing and promo departments for each launch
  • Achieved unprecedented ratings on new series every year for 10 years. Trick My Truck, The Ultimate Coyote Ugly Search, Gone Country, Can You Duet, CMT's Next Superstar, World's Strictest Parents, Redneck Island, Steve Austin's Broken Skull Challenge, Party Down South

Education

Bachelor of Arts - Radio/TV /Film

California State Long Beach, Long Beach, CA

Accomplishments

Emmy Nominations, Best Sports Documentary, for "Why We Fight" 2018 & 2019

Winner, Rockie Award, Best Non Fiction Digital Series, for "Young Guns" 2017

Timeline

President - Spirit Animal Media
03.2020 - Current
Head of Premium Content Development /Current - Complex Networks (Hearst/Verizon)
03.2016 - 11.2019
Senior Vice President, Development - Collins Avenue Entertainment
01.2014 - 01.2016
Vice President Development & Current - CMT-Viacom
03.2003 - 01.2014
California State Long Beach - Bachelor of Arts, Radio/TV /Film
Melanie MoreauMedia development and production