Melanie Palomo

*Conduct market research to identify trends, opportunities, and competitive landscape.

*Proficient in managing e-commerce platform such as Shopify.

*Experience in managing inventory, supply chain logistics, and vendor relationships to ensure timely product
availability.

*Experience in budgeting, financial planning, and managing the financial aspects of the e-commerce business.

*Knowledge of website design principles and experience in maintaining an attractive and user-friendly online store.

• Established relationships and secured contracts with new customers.
• Drove the entire sales cycle from initial engagement to closing sales.
• Prospected potential customers through calls, meetings, and networking, while maintaining target accounts and
  meeting sales quotas.
• Forecasted sales volumes, delivered leadership presentations, conducted sales calls, and updated Salesforce.
• Developed knowledge of company products and services, collaborating with station and operations managers to
  meet customer needs.

*Managed an account base of over 200 clients, contributing to 50% of the company's business.

*Developed and implemented sales strategies to achieve and exceed volume targets.

*Conducted sales calls, negotiated & secured contracts, and maintained strong business relationships.

*Prepared accurate reporting and regular updates on market developments.

• Achieved a 400% growth in the Retail Installment portfolio within 17 months, far exceeding the corporate growth goal.
• Led marketing initiatives and coordinated promotions to drive business growth.
• Successfully launched new products and promotions, resulting in significant increases in monthly production.

• Oversaw accounts totaling over $500k, ensuring client satisfaction and timely project completion.
• Established logistics operations for clients, coordinating cargo movement and negotiating rates.

• Managed and serviced over 200 accounts, consistently exceeding revenue goals.
• Expanded territorial sales and increased market share by 2%.
• Led construction project division, securing 100% cargo movement for numerous projects.
• Negotiated rates, prepared proposals, and closed deals, generating new business.

• Worked with upper management and outside contractors/architects to create and construct 10 new sales counters launched
• Led the creation of the Fragrance & Beauty division from non to over 18 Beauty Advisors
• Interviewed, hired and trained employees for administrative and sales duties, prepared performance evaluations
• Developed and conducted training classes related to sales and administration.

• Prepared annual forecasts as well as monthly product orders
• Developed staff incentives to meet established goals
• Responsible for staff planning that involves floor coverage for the various shops.