Melissa Larson
San Jose,CA
Summary
To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Dedicated Analytics Analyst known for increasing site uptime and cultivating quality metrics. Experience with keyword research, site edits and tracking tools to improve ranking to a variety of different website platforms to provide optimal performance and attractive content. Diversely skilled in Google Analytics and Tag Manager integration technologies. Adept at exploiting available technical assets and human talent to draw in visitors and attract advertisers.
Overview
9
9
years of professional experience
Work History
Results Manager Website Analytics & SEO Specialist
DealerCMO
05.2014 - Current
- Incorporated SEO techniques to verify maximal site exposure to search engine robots and crawlers.
- Developed and implemented iterative updates by reviewing past performance metrics and keyword ranking figures.
- Utilize a variety of tools such as Search Console, SEM Rush and Moz for Organic traffic optimization.
- Defined standardized criteria for adoption of third-party deliverables within website infrastructure.
- Link building
- Microsoft Office, Google Analytics, GA4 & Google Ads certified.
Education
General
Carrillo College
Aptos, CASkills
- Google AdWords
- Social Media Digital Marketing and Campaign set up
- Social Media Champion
- Google Webmaster Tools
- Website Content Optimizations and Creation
- Competitor Review
- Standard Operating Procedure creation
- SEO Optimization and Keyword Research
- Search Engine Marketing
- Microsoft Office Specialist Certified
- Automotive BDC and Lead Generation
- Google Analytics, GA4 and Ads Certifications
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
It is never too late to be what you might have been.
George Eliot
Timeline
Results Manager Website Analytics & SEO Specialist
DealerCMO
05.2014 - Current
General
Carrillo College
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