Melissa Macri

• Coordinated logistics for events including venue selection and vendor management.
• Developed event timelines to ensure smooth execution and adherence to schedules.
• Facilitated communication between team members and external stakeholders throughout projects.
• Conducted post-event evaluations to gather feedback for future improvements.

• Organized promotional events and tastings to showcase products and attract customers.
• Managed social media campaigns to engage with wine enthusiasts and drive traffic.
• Created content for promotional materials, including brochures, flyers, and websites.
• Trained junior staff on marketing tools and best practices for effective campaign execution.

• Supported sales initiatives by conducting market research, managing communications, and sourcing materials.
• Executed all catered functions, delegating responsibilities to ensure smooth operations.
• Produced events from conception through completion, enhancing attendee engagement.
• Assisted in developing event concepts and themes, boosting brand awareness and revenue via social media.

• Collaborated with internal marketing manager at GE Power to execute two high-end C-level customer events.
  Served as executive transportation lead for C-level IBM summit, coordinating with local DMC partners and IBM flight operations team.
  Applied project management methodology to select and oversee fulfillment of executive gifts for multiple IBM recognition events, serving 7,000 attendees with a $2 million budget.

• Managed project development from inception to market release for multi-platform gaming software.
  Spearheaded company-wide project tracking system using Microsoft SharePoint for over 70 games.
  Developed hard and soft copy user manuals to train incoming employees on SharePoint project management.

Collaborated with senior management to plan and manage private client events, including wealth symposiums and annual conferences.
Partnered with senior stakeholders to align logistics with strategic vision for international off-site retreats.
Implemented new meeting management registration tool to enhance departmental efficiency.
Developed roll-out plan for meeting department consolidation to streamline operations.
Established standard operating procedures for effective meeting department consolidation.