Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Timeline
Generic
Melissa Vasquez

Melissa Vasquez

Houston,TX

Summary

Dynamic Sales Executive with experience providing high level of customer service while increasing revenues. Successful at leveraging sales technologies, software and CRM data to identify, analyze and act upon leads, opportunities and sales funnels. Personable communicator focused on exceeding client expectations.

Overview

15
15
years of professional experience

Work History

Sales and Marketing Consultant (Freelance)

Traffic, Leads, Clicks
Houston, TX
04.2013 - Current
  • Sell marketing, copywriting and sales consulting services to freelance clients.
  • Present clients with sales and marketing options based on overall marketing objectives.
  • Train Social Media Blueprint specialists and advisors on high ticket closing ($9800 + education packages) and consulting.
  • Coach Social Media Blueprint students on lead generation, inbound marketing and conversion best practices.
  • Produce original, creative content for lead magnets, landing pages, advertorials, email campaigns and other marketing materials to propel prospects through buyer's journey and drive sales.
  • Grow social media following (Facebook Groups) by over 10,000 active members and prospective customers via paid and organic campaigns.
  • Implement Facebook Group funnel strategy to build trust with prospects.
  • Clients include Nate Armstrong (Social Media Blueprint, Home Invest), Chris Haddad (Digital Romance, Inc), Armando Alejandro (Convert Media Group), and Robert Scott (Ad Fellas, LLC).

.

Business Development Executive

AfterCollege, Inc
San Francisco, CA
02.2009 - 03.2011
  • Provided consultative leadership to forecast sales, develop and grow pipelines, create sales plans, and meet customer business needs.
  • Created and delivered sales presentations/product demonstrations to HR Executives, recruiters, advertising agencies, and small business owners.
  • Cultivated new business and gained new contracts using creative research, cold calling, networking, and business development techniques – resulting in 75 new business accounts for 2009 (#1 in company).
  • Increased business exposure and networking connections by joining and participating in HR conferences nationwide, promoting AfterCollege platform.

Account Executive, Recruitment

Houston Chronicle
Houston, Texas
02.2005 - 01.2009

Led a $2M territory to cross sell existing and new business accounts through print & online solutions, including partner job search engines and Search Engine Marketing.

  • Grew Revenue from $1M in 2005 to $2M in 2007.
  • Increased Sales of Top Clients from $15,000 in 2005 to $90,000 in 2008.
  • Presidents Club Winner – Top 5% of Sales Executives (2007).
  • Acquired new accounts and built long lasting relationships by cold calling, attending trade show events, networking, and gaining business referrals. Averaged twelve new clients per month.
  • Sold recruitment ad space and sponsorships for special events such as job fairs, annual Offshore Technology Conference and Salute to Nurses Events .

Education

Bachelor of Arts - English

University of Texas At Austin
Austin, TX
06.1997

Skills

  • Sales Forecasting
  • Territory Management
  • Upsell, Cross-Sell Products and Services
  • Business Development and Planning
  • Cold Calling
  • Sales/Account Management
  • Market Research/Customer Interviews
  • Strategic Planning
  • Sales Training
  • Team Leader
  • CRM: Salesforce, HubSpot, GoHighLevel
  • Inbound Lead Generation
  • Sales Funnel Planning and Optimization

Accomplishments


    #1 in Closed New Business Accounts (2009) ♦

    Presidents Club Winner - Top 5% of Sales Executives (2007) ♦

    ♦ Doubled Sales Revenue ♦

    ♦ #1 Salesperson for Houston Press Classifieds (2001, 2002, 2003) ♦

Timeline

Sales and Marketing Consultant (Freelance)

Traffic, Leads, Clicks
04.2013 - Current

Business Development Executive

AfterCollege, Inc
02.2009 - 03.2011

Account Executive, Recruitment

Houston Chronicle
02.2005 - 01.2009

Bachelor of Arts - English

University of Texas At Austin
Melissa Vasquez