Summary
Overview
Work History
Education
Skills
Certification
Awards
AREAS OF EXPERTISE
CAREER HIGHLIGHTS
Timeline
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Melodie Larsosa

Senior Sales Executive
Farmington Hills,Michigan

Summary

Dynamic and results-driven Account Executive with a proven track record of driving multimillion-dollar growth through strategic planning, consultative selling, and high-impact relationship management. Adept at navigating complex technical sales across automotive, defense, and manufacturing sectors, with a sharp ability to identify new business opportunities and present to C-level stakeholders. Recognized for exceeding quotas by up to 30%, building high-performing teams, and optimizing workflows to accelerate performance. Proficient in ERP systems, Microsoft Office Suite, and CRM platforms like Salesforce and Microsoft Dynamics. A self-motivated leader who thrives in fast-paced environments, combining analytical rigor with tactical execution to deliver measurable results.

Overview

13
13
years of professional experience
1
1
Certification

Work History

Senior Sales Executive

Full View Productions
01.2022 - Current
  • Built and managed a high-impact sales pipeline, generating over $200K in revenue within the first six months by identifying and converting key business opportunities.
  • Generated a 35% revenue increase through high-volume cold calling (100+ daily), targeted email campaigns, and consultative sales tactics tailored to decision-makers.
  • Presented to C-level Executives, translating complex technical solutions into compelling business value, resulting in long-term partnerships across automotive, defense, and manufacturing sectors.
  • Led and developed a high-performing team, mentoring entry-level talent and fostering a collaborative culture that accelerated onboarding and boosted productivity.
  • Expanded client base by actively engaging in weekly networking events, industry workshops, and direct door-to-door outreach to secure new business and partnerships.
  • Exceeded monthly quotas by 30% through strategic upselling to existing clients, focusing on large commercial and retail properties, including professional campuses.
  • Expanded client base by 40% through proactive networking, industry event engagement, and direct outreach, securing new business and strengthening brand presence.
  • Leveraged CRM and ERP tools (Salesforce, Microsoft Dynamics, SAP) to analyze customer behavior, optimize sales strategies, and streamline account management processes.
  • Recruited high-performing candidates for 8 manufacturing companies, consistently achieving 95% of staffing goals and strengthening overall workforce quality.
  • Optimized interview efficiency by redesigning workflows, cutting average interview time from 60 minutes to 30 minutes while maintaining candidate quality.
  • Led high-volume interviewing efforts, conducting over 160 interviews monthly and contributing to the successful onboarding of 75 employees on average.
  • Coordinated and executed hiring events and job fairs, customizing job descriptions and promotional materials to reflect client-specific talent needs and boost engagement.

Admissions Rep

Dorsey Schools
01.2020 - 01.2021
  • Successfully recruited 250 students during the pandemic, increasing enrollment by 25%.
  • Conducted remote interviews via Zoom, as well as held face-to-face meetings with parents and students to address objections to enrollment.
  • Organized referrals and meet-and-greets for parents and students.
  • Achieved monthly enrollment targets, addressing student complaints and escalating issues as needed.

Inside Sales Rep

Cablcon
01.2018 - 01.2020
  • Successfully closed deals with major clients AT&T, Sprint, and Verizon for Cabling projects totaling $700,000 in 2 years.
  • Accelerated quota by 25% monthly by taking in warm leads, as well as creating leads from suppliers looking to win bids for tier 1 suppliers.
  • Achieved profit budgeted goals of 50,000 dollars monthly by making 75 cold calls daily to ensure my pipeline was filled.
  • Provided Sales training and support that resulted in a 10% increase in productivity for a team of 6.
  • Worked remotely two days a week, and initiated Zoom meetings with clients and suppliers.
  • Tailored Sales efforts to address specific pain points and showcase solutions.

Account Manager II

Staples Business Advantage
01.2013 - 01.2018
  • Managed a book of business from $200,000 to $3.5 million.
  • Identified revenue opportunities across departments to build and execute complex contracts with Directors and C-level executives.
  • Closed large deals in the amount of 20,000 to 60,000 weekly to maintain the pipeline.
  • Remotely worked 2 days a week, I used Slack and Salesforce to communicate with my direct manager and team, and traveled 20% of the role to prospects for face-to-face sales meetings.
  • Consistently exceeded quarterly and annual targets.
  • Prospecting and relationship building with top-tier shippers, directors, owners, and office managers.
  • Managed pipeline to uncover opportunities and convert them into wins, including customer appointment setting.
  • Created winning proposals to sell Furniture, Cleaning supplies, ink & toner, Computers, printers, Paper, and everything needed to make an office run smoothly.
  • Collaborated with Sales Specialists, Operations, and Customer Resolution to ensure their needs were met.
  • Achieved a 98% customer satisfaction rating by developing relationships with customers and major suppliers.

Education

Credential Name - Diploma

Northwestern High School
Detroit

Skills

  • Microsoft Office
  • PowerPoint
  • Cloud Computing
  • Disaster Recovery
  • IP Telephony
  • Telecommunications
  • Technical Skill Outlook
  • Word
  • Excel
  • Sales force CRM
  • As400 Terminal
  • Data Backup
  • Slack
  • Monday scheduling app

Certification

  • Training/Certificate Name: Factor 8, Livonia, Michigan
  • Training/Certificate Name: Body Language for Effective Sales, Livonia, Michigan

Awards

Award Name: Employee of the month (Full View Productions), Recruiter of the year (Diversified Employment Agency)

AREAS OF EXPERTISE

  • Cold Calling
  • Negotiation
  • Salesforce
  • Rapport building
  • Time Management
  • Sustainability
  • Networking
  • Account Management
  • Prospecting
  • Consultative Sales
  • Inside Sales
  • Lead Generation

CAREER HIGHLIGHTS

  • Highlight Title: Recognized as a top sales professional for three consecutive years at Staples Business Advantage.
  • Highlight Title: Expanded from $0 to $3.5 million in four years, consistently exceeding monthly quotas by 20-30 %.

Timeline

Senior Sales Executive

Full View Productions
01.2022 - Current

Admissions Rep

Dorsey Schools
01.2020 - 01.2021

Inside Sales Rep

Cablcon
01.2018 - 01.2020

Account Manager II

Staples Business Advantage
01.2013 - 01.2018

Credential Name - Diploma

Northwestern High School

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