Melissa Lopez
Mclean,VA
Summary
Versatile Digital Media Manager possessing well-coordinated and data-driven methodologies focused on prospecting solid leads, developing strategies and increasing ROI. Knowledgeable about multiple social platforms and optimizing SEO. Excellent communicator and planner committed to building long-lasting and productive relationships.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Volunteer Digital Marketing Consultant
Catchafire
, Remote
08.2023 - Current
- Conducted social media audits, evaluated and provided recommendations for optimizing online brand presences.
- Offered strategies for consistent and engaging content rollout.
- Guided NGOs in leveraging digital platforms for event promotions and engagement.
- Assisted in establishing robust social media profiles, ensuring brand coherence and visibility.
- Crafted tailored strategies to improve online reach and engagement.
Event Promoter and Host
Unique Society
Washington, DC
09.2022 - 07.2023
- Utilized Twitter and Facebook to promote products, services and content.
- Selected and edited images to align with brand image.
- Managed search engine accounts for clients and implemented multiple marketing services across platforms while growing client accounts.
- Cold called business representatives, attended networking events and prospected leads.
Metadata Manager
Assured Consulting Solutions
Alexandria, VA
09.2019 - 03.2020
- Enforced customer service standards and resolved customer problems to uphold quality service.
- Exercised good judgment and decision-making in escalating concerns and resolving issues.
- Managed records for current catalog, audio-visual equipment and available supplies.
- Enhanced library offerings by searching catalogs and recommending new purchases.
- Worked with team members to create efficient workflows, resulting in high productivity.
- Used quality monitoring system to compile and track individual and team performance.
- Communicated regularly with management to discuss quality trends.
- Conducted internal audits to measure adherence to established QA standards.
Education
Bachelor of Science - Management Information Systems
University of Maryland College Campus
Maryland12.2024
Professional Certificate - Digital Marketing & E-commerce
Google
09.2023
Professional Certificate - Event Planning
Udemy
08.2023
Skills
- Strategic Planning
- Prospecting Skills
- Developing Partnerships
- Online Content Creation
- Project Management
- Marketing Strategies
- Team Collaboration
- Event Networking
- Business Development
- Social Media Best Practices
- Google Analytics Setup
- Digital marketing
- Content Marketing
Languages
Spanish
Native/ Bilingual
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
The way to get started is to quit talking and begin doing.
Walt Disney
Timeline
Volunteer Digital Marketing Consultant
Catchafire
08.2023 - Current
Event Promoter and Host
Unique Society
09.2022 - 07.2023
Metadata Manager
Assured Consulting Solutions
09.2019 - 03.2020
Bachelor of Science - Management Information Systems
University of Maryland College Campus
Professional Certificate - Digital Marketing & E-commerce
Google
Professional Certificate - Event Planning
Udemy
Languages
References
Yousefi
- Krissy Bartlett (571) 238-4201
- Alex Guillen (240) 883-1324
- George Williams (301) 801-8358
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