Summary
Overview
Work History
Education
Skills
Timeline
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Meneida Bailey

Summary

Experienced content strategist with extensive experience in creating and executing compelling multimedia content across various platforms. Expertise in digital content management, SEO optimization, and leveraging data analytics to enhance audience engagement and drive growth. Recognized for a collaborative approach and adaptability, consistently delivering impactful results that align with organizational goals. Proficient in utilizing content management systems, video editing software, and developing effective social media strategies to maximize reach and influence.

Overview

7
7
years of professional experience

Work History

Event Manager

Capital B News
05.2024 - Current
  • Designed and implemented comprehensive event strategy, establishing clear objectives that increased attendee engagement and aligned with client branding goals, resulting in 15 successful high-profile events annually.
  • Managed an event budget exceeding $500K by tracking expenses meticulously and negotiating with over 20 vendors, achieving a 12% reduction in costs while maintaining high-quality standards.
  • Managed budgets and negotiated contracts with vendors, ensuring cost-effective event execution.
  • Streamlined event planning processes by implementing efficient project management strategies across 15 events per year while maintaining a budget adherence rate of 98%.

Content Producer

Capital B News
05.2022 - Current
  • Create and curate engaging and relevant content for the digital website, resulting in a 30% increase in website traffic and a 20% increase in user engagement.
  • Implement SEO strategies to optimize content for search engines, leading to an increase in organic traffic and a top ranking on Google search results for targeted keywords.
  • Manage social media accounts to promote website content, resulting in a 40% increase in followers and a 25% boost in referral traffic from social platforms.
  • Developed comprehensive content strategies aligned with brand objectives, resulting in a 25% increase in audience reach and generating over 1 million views within the first six months of launch.
  • Delivered captivating storytelling by combining visual elements with strong narrative structures in all productions.

Video Programming Producer

CNN
11.2023 - 11.2024
  • Collaborated with CNN Digital team to curate and promote top-performing content, expanding reach to over 5 million viewers monthly.
  • Implemented data-driven strategies to refine content deployment, leading to improved performance metrics.
  • Used targeted SEO strategies and optimized video placement, increasing organic traffic and video engagement by 10%.


Social Media Manager

At Will Media
03.2023 - 08.2023
  • Developed and executed social media strategy, with compelling and visually appealing content increasing engagement by 30% and followers by 20%.
  • Used data analytics and SEO to optimize performance, increasing click-through rates by 15% and traffic by 25%.
  • Spearheaded creative trend research that led to innovative content, boosting engagement metrics.
  • Managed multiple social media platforms, ensuring a consistent brand voice and message.

Associate Producer

CNN
08.2021 - 08.2022
  • Developed graphics packages using Adobe After Effects and Premiere Pro, enhancing visual storytelling and increasing viewer retention by 20%.
  • Edited and delivered over 30 videos weekly under tight deadlines, supporting a 15% growth in viewership.
  • Collaborated with design team to create an interactive streaming platform that boosted engagement through feature integration.
  • Oversaw post-production activities including video editing, sound mixing, color correction, and motion graphics creation to achieve high-quality final products.
  • Automated and interpreted key metrics date from user interaction to increase engagement across the streaming platform.

News Producer

11Alive News
06.2020 - 08.2021
  • Produced 2-hour Prime Time and WATL segments, ensuring seamless broadcast quality and audience engagement for over 1 million viewers per show.
  • Wrote informative, entertaining and interesting stories to offer gamut of coverage to Metro Atlanta-area audience.
  • Crafted 10 compelling daily segment scripts across multiple newscasts, increasing content variety and viewer retention rate.
  • Developed innovative visual elements and directed camera operations during live broadcasts, enhancing segment clarity and boosting on-air professionalism.

Production Intern

11Alive News
06.2019 - 08.2019
  • Generated 6+ daily segments for Morning Rush ATL, increasing variety and engagement.
  • Designed compelling graphics that improved viewer retention and visual consistency.
  • Contributed to web story development, expanding online audience reach.

Reporter Intern

CBS Affiliate
01.2019 - 04.2019
  • Pitched three stories daily, increasing content diversity and audience engagement.
  • Conducted in-depth interviews that improved factual accuracy and source quality.
  • Worked with veteran reporters to build skills and reporting efficiency.

News Intern

CBS Mornings
06.2018 - 08.2018
  • Coordinated over 50 weekly updates between affiliates, ensuring consistent coverage.
  • Secured high-profile talent for segments, increasing appeal and diversity.
  • Curated trending stories from social media, improving national content relevance.

Education

Bachelor of Science (B.S.) - Digital Media And Communications , Journalism

University of Central Florida
Orlando, Florida
12-2019

Skills

  • KPI tracking

  • SEO strategies

  • Copywriting

  • Audience engagement

  • Content strategy

  • Video editing

  • Project managing

  • Live streaming

Timeline

Event Manager

Capital B News
05.2024 - Current

Video Programming Producer

CNN
11.2023 - 11.2024

Social Media Manager

At Will Media
03.2023 - 08.2023

Content Producer

Capital B News
05.2022 - Current

Associate Producer

CNN
08.2021 - 08.2022

News Producer

11Alive News
06.2020 - 08.2021

Production Intern

11Alive News
06.2019 - 08.2019

Reporter Intern

CBS Affiliate
01.2019 - 04.2019

News Intern

CBS Mornings
06.2018 - 08.2018

Bachelor of Science (B.S.) - Digital Media And Communications , Journalism

University of Central Florida

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Meneida Bailey