Summary
Overview
Work History
Education
Skills
Websites
Certification
Community Service
Timeline
Generic

Meredith Campbell

Maple Valley,Washington

Summary

Innovative project professional with 8+ years of diverse experience. Skilled in enhancing systems and aligning technical solutions with business objectives. Proven success in leading projects from start to finish and contributing to organizational growth and success.

Overview

12
12
years of professional experience
1
1
Certification

Work History

Market Intelligence Insights Manager

PACCAR Parts
06.2023 - 05.2025
  • Subject matter expert for market and competitor intelligence, lead department projects and responsible for analyzing key metrics to identify and leverage opportunities that enhanced strategic decision-making for executives, sales, and marketing teams.
  • Lead Agile project to create consolidated to identify key metrics impacting and consolidate them into Tableau Dashboard resulting in better visibility of KPIs for the marketing managers.
  • Spearheaded competitor data clean-up project to consolidate duplicate competitor data, reducing entries by 97.4%, resulting in improved customer experience and streamlined way to analyze data.
  • Delivered project worth 85K in profit by identifying product data attributes needed to assure customers of correct product conversion, resulting in the conversion of the customer’s business from a competitor’s product line to PACCAR private label product line.
  • Established standardized department process documentation method resulting in operational efficiency finding documentation by new employees.
  • Led quarterly competitor benchmarking reviews and directed project team to produce impactful presentations for sales and marketing managers with insights on how to better compete against their competitors.
  • Developed a department SharePoint site to centralize market intelligence reports for internal stakeholders, leading to a 58% increase in report utilization.

Market Research Analyst

PACCAR Parts
09.2017 - 05.2023
  • Analyzed market research data, managed a $2.5M marketing rebate program aligned with strategic sales initiatives, and mentored summer interns.
  • Transitioned 80% of reporting from Excel to Tableau, significantly enhancing data accessibility and insights.
  • Completed a Six-Sigma project gathering competitor locations, achieving an annual cost reduction of $7K and saving 72 hours per request.
  • Spearheaded the migration from outdated mapping software to Tableau mapping, delivering cost savings of $14K by eliminating vendor expenses.
  • Established procedural documents for key job functions where none existed before, thereby standardizing practices and boosting operational efficiency.

Volume Sales Specialist

PACCAR Parts
05.2014 - 08.2017
  • Collaborated with dealers, sales, and product marketing teams to drive volume sales and managed negotiations to secure supplier concessions for large volume deals.
  • Implemented a new volume sales report that reduced report creation time by 35%.

Sales Coordinator

PACCAR Parts
02.2013 - 04.2014
  • Produced daily sales forecast reports, processed competitive sales requests, and coordinated sales training events.
  • Created a margin calculator that improved process efficiency by 25%.

Education

Bachelor of Arts - Communication

Western Washington University
Bellingham, WA
03.2010

Skills

  • Project Management: Hybrid & Agile
  • Project Planning
  • Project Tracking
  • Schedule Management
  • Process Improvement: Lean Six-Sigma
  • Process Mapping
  • Risk Management
  • Process Documentation
  • Network & Relationship Building
  • Project Software: Monday & Visio
  • Data Visualization: Tableau & Excel
  • MS365: Word, PowerPoint, OneNote, Access, & SharePoint
  • Excel (V-lookup, Pivot Tables, Graphs)
  • Database Query: Snowflake SQL

Certification

Lean Belt - Six-Sigma – 2024-04 – PACCAR

Community Service

Maple Valley Parks & Rec, Assistant Coach Youth Soccer (5/6), 2024

Timeline

Market Intelligence Insights Manager

PACCAR Parts
06.2023 - 05.2025

Market Research Analyst

PACCAR Parts
09.2017 - 05.2023

Volume Sales Specialist

PACCAR Parts
05.2014 - 08.2017

Sales Coordinator

PACCAR Parts
02.2013 - 04.2014

Bachelor of Arts - Communication

Western Washington University