Michael Anderson
Birmingham,AL
Work Preference
Summary
Highly motivated multitasking professional with 25+ years of experience in media relations, communications, event management and public relations fields with strong communication and writing abilities.
Overview
27
27
years of professional experience
Work History
Assistant Commissioner for Championships & Operations
GULF SOUTH CONFERENCE
Birmingham, AL
01.2023 - Current
- Supervised and managed a media relations staff which developed and executed media relations, marketing and events to promote the Conference’s message to its membership, fans and media outlets.
- Utilize Adobe Creative Suite and Microsoft Office platforms to design, create and approve final production of print collateral.
- Responsible for three redesigns of the conference website, including the rebranding to its current URL address www.gscsports.org.
- Oversaw the creation, implementation and management of social media platforms, including Facebook, X (formerly Twitter) and You Tube.
- Ability to create, organize and coordinate media releases with outside entities and groups in a quick time period.
- Collaborate with outside production vendors to create Conference public service announcement video spots and student-athlete video features.
- Organize, schedule and moderate video conference meetings via Zoom and Google Meet and Microsoft Teams platforms.
- Experience using Slack messaging app to communicate with fellow staff members and other outside constituents.
- Event management experience as the Director of Championships for all 18 championship events. Led by planning and executing sporting events at the NCAA Division II level located throughout the southeast.
- Director of signage and branding led by on-site activation at championship events and company meetings.
- Director of merchandising responsible for creating and executing merchandise designs, monitoring sales expectations and managing budgets.
- The Gulf South Conference (GSC) is a collegiate athletic conference affiliated with NCAA Division II, promoting the message of its membership, fans, and media outlets. Website: http://www.gscsports.org
Assistant Commissioner for Championships & Video
GULF SOUTH CONFERENCE
Birmingham, AL
01.2014 - 01.2023
- The Gulf South Conference (GSC) is a collegiate athletic conference affiliated with NCAA Division II, promoting the message of its membership, fans, and media outlets. Website: http://www.gscsports.org
Assistant Commissioner for Media and Public Affairs; Asst. Sports Information Director
GULF SOUTH CONFERENCE
Birmingham, AL
01.1999 - 01.2014
- The Gulf South Conference (GSC) is a collegiate athletic conference affiliated with NCAA Division II, promoting the message of its membership, fans, and media outlets. Website: http://www.gscsports.org
Education
Bachelor of Science - Sport Management, General Business
University of Tennessee
12.1997
Skills
- Adobe InDesign
- Adobe Photoshop
- Adobe Illustrator
- Adobe Acrobat
- Microsoft Word
- Microsoft Excel
- Microsoft PowerPoint
- Microsoft Forms
- Microsoft Outlook
- Microsoft SharePoint
- Google Drive
- Dropbox
- FileZilla
- Facebook Live
- X (formerly Twitter)
- Threads
- YouTube
- Slack
- Zoom Video Conferencing
- Microsoft Teams
- Google Meet
Skills
Adobe Design Suite (InDesign, Photoshop, Illustrator and Acrobat), Microsoft Office (Word, Excel, Power Point, Forms, Outlook, SharePoint), Google Drive, Dropbox, FileZilla, Facebook, Facebook Live, X (formerly Twitter), Threads, Instagram, YouTube, Slack, Zoom Video Conferencing, Microsoft Teams, Google Meet
Personal Information
Title: Assistant Commissioner for Championships & Operations
Timeline
Assistant Commissioner for Championships & Operations
GULF SOUTH CONFERENCE
01.2023 - Current
Assistant Commissioner for Championships & Video
GULF SOUTH CONFERENCE
01.2014 - 01.2023
Assistant Commissioner for Media and Public Affairs; Asst. Sports Information Director
GULF SOUTH CONFERENCE
01.1999 - 01.2014
Bachelor of Science - Sport Management, General Business
University of Tennessee