Michael Atzeni
Dallas
Summary
Dynamic Marketing Manager with a proven track record at Dallas Plug Entertainment, excelling in digital marketing and brand promotion. Spearheaded successful campaigns that boosted brand awareness and enhanced customer loyalty through strategic email marketing. Adept at project management and fostering strong relationships, driving impactful results in competitive environments.
Overview
5
5
years of professional experience
Work History
Marketing Manager
Dallas Plug Entertainment
09.2015 - 11.2020
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Managed social media accounts for optimal audience engagement and increased online presence.
- Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
- Collaborated with multiple artists and studios around the area to obtain the best selection per show even if they weren't directly with our team.
- Organized successful shows / concerts, showcasing various artist at different venues.
- Improved customer loyalty by implementing effective email marketing campaigns and personalized offers.
- Optimized website content for improved search engine rankings and increased web traffic.
Talent Scout
Gas Monkey Live
09.2016 - 05.2020
- Collaborated with various departments to develop job descriptions that accurately reflected the skills needed for each role.
- Enhanced overall candidate experience by providing timely feedback and maintaining open lines of communication throughout the interview process.
- Implemented creative sourcing strategies to attract passive candidates who may not have otherwise been identified through traditional methods.
- Assisted in the negotiation of employment offers, ensuring a win-win outcome for both parties involved.
- Built strong relationships with hiring managers to better understand their needs and requirements for open positions.
- Developed a comprehensive candidate database by utilizing various sourcing methods, including social media and networking events.
Education
No Degree - Business
Northern Virginia Community College
Annandale, VASkills
- Digital marketing
- Social media marketing
- Staff management
- Customer relationship management (CRM)
- Brand promotion
- Strategic planning
- Marketing campaigns
- Brand development
- Project management
Timeline
Talent Scout
Gas Monkey Live
09.2016 - 05.2020
Marketing Manager
Dallas Plug Entertainment
09.2015 - 11.2020
No Degree - Business
Northern Virginia Community College
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