Summary
Overview
Work History
Education
Skills
Member Board of Directors East Alabama Chamber of Commerce
Personal Information
Timeline
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Michael Bencko

Phenix City,AL

Summary

Dynamic sales leader with a proven track record at Buffalo Rock Company, excelling in team development and profitability improvement. Skilled in implementing effective pricing strategies and motivating teams to consistently exceed sales targets. Adept at fostering strong client relationships, enhancing customer satisfaction, and driving business growth through strategic sales presentations.

Overview

27
27
years of professional experience

Work History

Regional General Sales Manger On Premise

Buffalo Rock Company
03.2021 - 03.2025

Motivated team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies

  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Implemented effective pricing strategies that balanced profit margins while remaining competitive in the marketplace.
  • Achieved sales targets consistently by closely monitoring sales performance and adjusting strategies as needed.
  • Cultivated a positive work environment that motivated staff members to exceed individual and team goals regularly
  • Increased On Premise revenue growth of 7 million from 2021 to 2024 by identifying new market opportunities and retaining existing customers and optimizing pricing strategies.

Franchise General Sales Manager On Premise

Buffalo Rock Company
06.2017 - 06.2021
  • Led and optimized performance across two franchise locations, resulting improved efficiency and revenue growth.
  • Developed a high-performing sales team through consistent coaching, training, and motivation techniques.
  • Streamlined communication channels between sales, marketing, and customer service departments to ensure a cohesive approach to business development.
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Implemented effective pricing strategies that balanced profit margins while remaining competitive in the marketplace.
  • Motivated team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies.

Sales Support Manger

Buffalo Rock
06.2014 - 06.2017

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  • Enhanced customer satisfaction through timely resolution of issues and proactive communication with clients.
  • Managed a high-performing sales support team, providing guidance, mentorship, and performance evaluations to drive success.
  • Optimized internal workflows by identifying inefficiencies, implementing improvements, and monitoring progress.
  • Regularly communicated results from KPI tracking to senior management for informed decision-making related to resource allocation, staffing levels, or other critical initiatives impacting company growth potential.

Area Sales Manager

Buffalo Rock
05.2001 - 06.2014
  • Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
  • Enhanced team performance by providing ongoing coaching, training, and mentoring to sales representatives.
  • Reported sales activity, generated sales quotations, and proposals and maintained customer contact database to achieve sales objectives and quota.
  • Managed a successful sales team, consistently achieving and exceeding monthly sales targets.
  • Built lasting relationships with clients through outstanding customer service interactions.

Delivery Driver

Buffalo Rock
06.1998 - 05.2001
  • Improved customer satisfaction by ensuring timely and accurate deliveries of products.
  • Maintained upbeat, positive attitude in busy, customer-focused environment.
  • Managed customer inquiries and complaints in polite and professional manner.
  • Maintained strong relationships with clients through proactive communication and personalized service.
  • Demonstrated exceptional time management skills in consistently meeting tight deadlines without compromising quality or safety.

Education

High School Diploma -

Minor High School
05-1989

Skills

  • Leadership and team building
  • Employee motivation
  • Team development
  • Sales development
  • Profitability improvement
  • Sales presentations
  • Price structuring
  • Budgeting and finance

Member Board of Directors East Alabama Chamber of Commerce

Elected in January 2024

Elected Treasurer to Executive Board August 2024

Personal Information

Timeline

Regional General Sales Manger On Premise

Buffalo Rock Company
03.2021 - 03.2025

Franchise General Sales Manager On Premise

Buffalo Rock Company
06.2017 - 06.2021

Sales Support Manger

Buffalo Rock
06.2014 - 06.2017

Area Sales Manager

Buffalo Rock
05.2001 - 06.2014

Delivery Driver

Buffalo Rock
06.1998 - 05.2001

High School Diploma -

Minor High School