Michael Brants
Nashville,TN
Summary
Dynamic and results-driven Strategic Marketing & Branding Consultant with over 16 years of experience in developing marketing strategies, brand identities, and private consulting services. Proven ability to lead fundraising initiatives, reimagine business models, and position firms for growth through innovative marketing campaigns. Known for client advisory, cross-sector consulting, and delivering data-driven results for both startups and established organizations.
Results-driven strategic consultant specializing in brand development and client acquisition. Effective communicator and problem solver, adept at delivering tailored consulting engagements while leading high-performing teams to enhance client success and satisfaction.
Overview
24
24
years of professional experience
Work History
Vice President | Strategic Consultant
Intrafina Marketing Group
West Palm Beach, FL
07.2016 - 10.2024
- Lead strategic brand development and marketing planning for high-value clients in finance and healthcare sectors.
- Deliver private consulting engagements focused on brand strategy, digital presence, and client acquisition.
- Manage multi-channel campaigns including web, social, and event marketing to boost client visibility and ROI.
- Built and scaled firm operations while maintaining bespoke service for over 40 private clients.
Fund Manager & Brand Consultant
Tax Lien Asset Fund LLC
New York, NY
11.2008 - 09.2016
- Directed fundraising campaigns while elevating firm visibility through strategic event planning and messaging.
- Consulted leadership on marketing infrastructure and investor communications to strengthen brand credibility.
- Redesigned operational model integrating brand identity and marketing automation tools.
- Analyzed market trends to inform strategic investment decisions.
- Collaborated with stakeholders to develop financial strategies and objectives.
- Evaluated tax lien properties for potential acquisition and profitability.
- Conducted risk assessments to mitigate investment challenges and exposures.
- Prepared detailed reports on fund performance for investor presentations.
- Led team meetings to discuss market insights and investment opportunities.
- Developed and implemented investment strategies to meet client objectives, while adhering to regulatory guidelines.
- Monitored market trends and made recommendations on portfolio adjustments accordingly.
- Managed assets in accordance with established policies and procedures.
- Tracked macroeconomic data points such as GDP growth rate or inflation rate in order to make informed decisions about investing activities.
- Prepared presentations for boards of directors outlining fund performance metrics.
- Attended industry events in order to stay up-to-date on new developments in the field.
- Negotiated terms of agreements related to securities transactions.
- Designed customized investment plans tailored to individual client needs.
- Analyzed financial statements, balance sheets, cash flow statements, income statements, and other documents associated with potential investments.
- Worked closely with external advisors such as brokers, bankers, attorneys, accountants. to ensure compliance with regulations and best practices.
- Identified areas of risk within portfolios and took corrective action when necessary.
- Built relationships with clients by providing regular updates on their investments through face-to-face meetings or telephone calls.
- Reviewed quarterly financial statements for accuracy and compliance purposes.
- Collaborated with internal teams such as operations personnel or accounting staff in order to facilitate smooth functioning of the fund's operations.
- Researched alternative asset classes such as private equity funds or real estate funds for potential inclusion into portfolios.
- Coordinated with legal counsel in order to ensure that all documentation is properly filed according to state laws.
- Created performance reports for clients detailing fund activity and progress towards goals.
- Checked transactions and reporting for compliance with regulatory standards and investigated discrepancies.
- Created comprehensive reports on brand performance and market insights.
Executive of Sales & Marketing
Stat Medical
Atlanta, GA
01.2001 - 08.2008
- Led regional sales and healthcare marketing efforts across growing medical firm.
- Revamped messaging and client communication strategies, increasing engagement and referrals.
- Trained sales reps on consultative sales methods and marketing integration.
- Designed training programs to enhance employee skills and knowledge.
- Facilitated workshops to improve team collaboration and communication.
- Evaluated training effectiveness and adjusted content as needed.
- Mentored junior trainers to support their professional development.
- Planned and led training programs on staff development to enhance employee knowledge, engagement, satisfaction and performance.
- Mentored team members to succeed and advance within department and company.
- Roleplayed various scenarios with teams to build confidence in handling situations.
- Produced reports and maintained training documents to support training activities.
- Analyzed training needs to develop new programs or modify and improve existing.
- Approved new training techniques and suggested enhancements to optimize existing training programs.
Education
Bachelor of Business Administration B.B.A.) - Marketing
University of Mississippi
Oxford, MSSkills
- Marketing Consulting
- Brand Strategy
- Fundraising Campaigns
- Private Client Advisory
- Sales Leadership
- Event Marketing
- Market Positioning
- CRM (Salesforce)
- Team Development
- Growth Planning
- Client acquisition
- Investment strategies
- Campaign management
- Team leadership
- Effective communication
- Training and mentoring
- Problem solving
- Adaptability
- Profit objectives
- Recruiting and interviewing
- Business development
- Financial management
- Critical thinking
- Portfolio optimization
- Event networking
- Relationship building
- Rules and regulations
- Verbal and written communication
- Decision-making
- Performance data analysis
- Company guidelines
- Business growth and marketing strategies
- Coaching and mentoring
- Client relationship building
- Sales leadership
- Business storytelling
- Staff development
- Recruiting and hiring
- Complex Problem-solving
- Performance monitoring
- Public speaking
- Corporate communications
- Partnerships and affiliations
References
- John David Godbout, CEO, Stat Medical & IT, jdgodbout@itresourcemarket.com, (770) 652-0101
- Jay Imperatori, Vice President of Sales, Wolf Gordon, (347) 443-2118
Timeline
Vice President | Strategic Consultant
Intrafina Marketing Group
07.2016 - 10.2024
Fund Manager & Brand Consultant
Tax Lien Asset Fund LLC
11.2008 - 09.2016
Executive of Sales & Marketing
Stat Medical
01.2001 - 08.2008
Bachelor of Business Administration B.B.A.) - Marketing
University of Mississippi