Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

MICHAEL FROHLICH

Summary

I am an energetic, analytical, and talented sales, operations & retail management professional. I have 20+ years of experience in sales, business management, retail, operations, and customer service. I am a motivated & enthusiastic leader with a strong work ethic, driven to execute with integrity.

Overview

25
25
years of professional experience
1
1
Certification

Work History

Assistant Branch Manager

Ameris Bank
Panama City, FL
07.2024 - Current
  • Supervised daily operations of branch activities and staff performance.
  • Resolved customer inquiries quickly and efficiently while maintaining excellent service standards.
  • Provided leadership and direction to staff members in order to ensure efficient operations of the branch.
  • Championed our School Spirit initiative within our local community Schools
  • Facilitated communication between departments to streamline operations and services.
  • Opened & maintained customer checking, savings, CD, and money market accounts.
  • Executed personal un-secured loans and lines of credit, auto-loans, and HELOC's.
  • Achieved 2025 branch loan goal by end of 3rd quarter.
  • Cross-sold bank products such as credit cards, merchant services, and payroll solutions.
  • Provided Treasury Management solutions for small & medium size businesses (eWire, ACH, Positive Pay, RBD)
  • Performed fraud prevention duties by monitoring suspicious activity on customer accounts.
  • Ensure compliance with all regulatory programs including BSA, OFAC program and CIP programs.
  • Provided guidance and training to team members in order to ensure proper procedures were followed consistently.
  • Practice ethical sales behaviors in accordance with the Bank’s core values of integrity and honesty.

Local Operations Manager

Vacasa
Panama City Beach, FL
09.2023 - Current

• Oversaw operations in assigned location managing a specific portfolio of properties.

• Developed and grew relationships with the owners of the properties by proactively communicating and becoming the subject matter expert of my properties ensuring they are clean, maintained and well cared for.

• Meet and maintain Vacasa standards and metrics such as NPS, standard unit appearance, and efficiency.

• Manage a budget for my portfolio adhering to set annual costs, with the ability to perform a cost-benefit analysis.

• Manage an efficient and high-quality team, ensuring they are trained, effective, and adhere to all Vacasa policies and procedures.

• Supported my team with escalated guest and homeowner concerns by responding to emails, calls and tickets.

• Partner and assist my Business Development Representative when new units join the portfolio.

• Established and maintained open, collaborative relationships with fellow regional team members and upper management team.

Relationship Banker II

Regions Bank
Panama City, FL
12.2021 - 09.2023
  • Achieved sales and referral goals for Q2, Q3, Q4- 2022, Q1, Q2 -2023
  • Executed Unsecured Personal Loans, HELOAN's & HELOC's
  • Identify customer needs and make the appropriate referrals through proactive sales/service efforts.
  • Advised customers on bank products, services and financial planning options.
  • Modified, opened and closed customer accounts.
  • Educated customers on options for managing financial transactions by leveraging technology, tools and resources.
  • Resolved discrepancies concerning customers' accounts, improving client satisfaction.
  • Collaborated with mortgage and wealth management partners to assist customers with specialized needs.
  • Abundant cash handling experience, maintained and balanced cash drawer.
  • Adhered to strict confidentiality protocols to maintain safety of customer and bank information.

Sales Consultant

Comcast Corp
Panama City, FL
01.2019 - 12.2021
  • ELITE GOLD Sales Achievement - Feb, Mar, Apr, May, June, July, Aug, Sept 2021
  • Top Sales Consultant in state of FL for 2020 (ELITE ANNUAL WINNER)
  • ELITE GOLD Sales Achievement - Jan, Feb, Mar, Oct, and Dec 2020
  • #1 Ranked Consultant in NFL Region for total RGU Performance - Jan, Feb, March, Sept, Oct, Nov, and Dec 2020
  • Top Sales Consultant for Panama City for 2019 for May thru Dec - 2019 (8 months)
  • Leveraged persuasive communication skills to convince customers to purchase products and services.
  • Developed professional sales presentations to creatively communicate product quality and market comparisons.
  • Employed consultative sales approach to identify client needs and propose turnkey solutions which supported current business objectives while strategically highlighting benefits addressing future needs.
  • Always willing to lend a helping hand to all my co-workers, collaborating together to build a stronger team.

Operations Manager

Candler Park Golf Club
Atlanta, GA
08.2017 - 01.2019
  • Drove sales performance on total tee times booked setting new annual record for 2018
  • Trained, mentored and supported high-performing team, providing regular performance reviews, feedback and coaching in deficient areas
  • Organized Pro Shop to decrease loss and increase profit
  • Provided timely and budget-complying project management on multi-faceted issues
  • Oversaw tee sheet and monitored pace of play with Teesnap system

Retail Sales Consultant

Sprint Inc
Panama City, FL
04.2015 - 06.2017
  • Provided a total sales solution to my customers for all of their wireless/mobility needs in a fast paced retail environment.
  • Sold the value of wireless devices, accessories and service plans; maximized existing customer connections; saved my customers money; personalized their experience; and helped them protect their investment.
  • Exceeded targeted sales goals for 18 months in a row.
  • Top Ranked Consultant in sales within Store, Market & Region consistanly each month.

Administrative Operations Manager

Wyndham Vacation Ownership
Panama City Beach, FL
10.2014 - 04.2015
  • Set and administered annual operating budget of $34M, consistently maintaining controls and preventing overages to support sustainability
  • Lead and Train 20 direct report administrative personnel
  • Enhanced operational performance by developing effective business development strategies, systems and procedures
  • Review, and/or approve check requests, vendor billing and cash reconciliations
  • Introduced complete onboarding and training programs, surpassing established team sale targets and employee retention goals
  • Host monthly financial review calls

Sales Consultant

AT&T Wireless
Panama City, FL
07.2013 - 10.2014
  • Sold cellular devices, tablets, Mifi, and wireless solutions in a one-on-one selling and consultant environment
  • Balanced the needs of multiple customers simultaneously in a fast-paced retail environment
  • #1 Ranked Retail Consultant in Region.
  • Chaired the Strategic Products Sales Committee

Area Retail Sales Manager

United Cellular (Sprint)
Panama City, FL
03.2011 - 12.2012
  • Managed operations of 2 area wireless retail locations
  • Mentored, coached and trained 20+ team members
  • Responsible for Store Metric Reporting and setting location goals and quotas each month
  • Set and administered annual operating budget, consistently maintaining controls and preventing overages to support sustainability
  • Performed monthly P&L review and analysis for each location
  • Generated daily operational and sales reports for corrective action or continuous improvement

Director of Retail Operations

Kelli Wireless Communications (Sprint)
Panama City, FL
09.2003 - 03.2011
  • Management of 6 retail locations in region generating 2M in annual revenue
  • Coached and mentored 55+ staff members by offering constructive feedback and taking interest in their long-term career growth
  • Implemented store policies and procedures outlined by Sprint for retail and B2b sales operations
  • Presented to executive-level management on the effectiveness of strategies, selling programs and initiatives
  • Maintain adequate inventory for regional growth and current contract requirements and obligations
  • Ensure each location maintain Net Promoter Score (NPS) goals set forth by Sprint
  • Tenure oversight of large Federal, State and Local Government contracts & accounts, including several corporate, and numerous small business accounts

General Manager

Emerald Coast Wireless (Nextel)
Panama City Beach, FL
10.2000 - 09.2003
  • Managed operations of 2 area wireless retail locations
  • Mentored and directed employees to meet and exceed objectives by setting goals, tracking performance on a daily basis and implementing improvement strategies.
  • Adhered to company policies and implemented standards in a fair manner.
  • Prepared monthly commissions payroll reports for sales representatives.
  • Performed frequent customer visits to maintain positive and productive relationships.

Education

Bachelor's Degree - Business Management

Florida State University
2003

Associate's Degree - Business Administration

Gulf Coast State College
2001

High School Diploma -

A. Crawford Mosley High School
1998

Skills

  • Workflow Optimization
  • Retail Management
  • Multi-unit operations management
  • P&L Management
  • Planning, Prioritizing, Organizing
  • Exceptional time management skills
  • Conflict resolution
  • Sales Reporting & Metric Analysis
  • Budget Preparation & Analysis
  • Excellent Verbal & Written Communications
  • Multi-Tasking
  • Operational Efficiency
  • Customer Needs Assessment
  • Loan Processing
  • Branch operations
  • Transaction Processing
  • Self motivated
  • Relationship Management

Certification

FL - Notary Public

Commission# HH 225933

Commission Exp. - 2/7/2026

Registered NMLS

NMLS ID# 2295224

Authorized IRS e-file Provider

ERO - Electronic Return Originator

eFIN - Electronic Filing Identification Number

PTIN - Preparer Tax Identification Number

Authorized Transmitter

Timeline

Assistant Branch Manager

Ameris Bank
07.2024 - Current

Local Operations Manager

Vacasa
09.2023 - Current

Relationship Banker II

Regions Bank
12.2021 - 09.2023

Sales Consultant

Comcast Corp
01.2019 - 12.2021

Operations Manager

Candler Park Golf Club
08.2017 - 01.2019

Retail Sales Consultant

Sprint Inc
04.2015 - 06.2017

Administrative Operations Manager

Wyndham Vacation Ownership
10.2014 - 04.2015

Sales Consultant

AT&T Wireless
07.2013 - 10.2014

Area Retail Sales Manager

United Cellular (Sprint)
03.2011 - 12.2012

Director of Retail Operations

Kelli Wireless Communications (Sprint)
09.2003 - 03.2011

General Manager

Emerald Coast Wireless (Nextel)
10.2000 - 09.2003

Bachelor's Degree - Business Management

Florida State University

Associate's Degree - Business Administration

Gulf Coast State College

High School Diploma -

A. Crawford Mosley High School
MICHAEL FROHLICH