Michael Lin
El Monte,CA
Summary
Experienced retail operator and manager with a successful track record spanning over a decade in the industry. Recognized for expertise in business startups, branding, and project management, certified by Google. Natural leader with exceptional organizational and problem-solving skills, consistently driving growth and enhancing operational efficiency.
Overview
9
9
years of professional experience
1
1
Certification
Work History
General Manager, Business Development
Westler Corporation
03.2015 - 09.2023
- Oversaw operations of three stores with over 40 employees, each generating $500,000+ annually
- Achieved a 40% cost reduction through strategic supplier partnerships and ODM raw material production
- Managed international supply chains, ensuring compliance with USDA and FDA regulations
- Secured breakeven within 10 months by meticulous budget preparation and financial forecasting
- Increased revenue by 20% above pre-pandemic levels through strategic community engagement and adaptation during the pandemic.
Outside Sales Representative
Tenda Trading
06.2020 - 12.2022
- Boosted sales by over 300% during the pandemic by importing 30 Taiwanese products
- Expanded distribution network by establishing 20 downstream distributors within three months
- Secured FDA and USDA certifications for products, particularly those with animal ingredients
- Streamlined international logistics, coordinating with third-party shipping companies to ensure efficient processes.
Project Manager (Food & Beverage Consultant)
BeneLife
02.2019 - 11.2019
- Directed the design and launch of a new store within one month, leveraging project timeline management
- Developed innovative products by collaborating with Taiwanese and Chinese suppliers to meet local market needs
- Facilitated cross-department communication, ensuring seamless interaction between executives, finance, design, and staff
- Established relationships with 20 local units and engaged with Taiwanese business associations to enhance resource sharing
- Implemented a progressive management model emphasizing customer service and staff support.
Education
GED -
Pasadena City College
Pasadena, CA01.2009
Skills
- Employee relations and conflict resolution
- Chinese (Mandarin) Native or Bilingual
- Supply chain management
- Work flow planning
- Purchasing and Procurement
- Startups and turnaround background
- Bookkeeping
- Business Networking
- Quality Control
- Cost Management
- Order Management
- Revenue Generation
- Account Servicing
- Business Development
- Staff Management
- Customer Relationship Management
- Contract Review
- Territory Growth
- Partnership management
Certification
- Certified Project Manager, Google, 12/01/22, 08/01/23
- Certified Bookkeeper, 08/01/23, 01/01/24
Timeline
Outside Sales Representative
Tenda Trading
06.2020 - 12.2022
Project Manager (Food & Beverage Consultant)
BeneLife
02.2019 - 11.2019
General Manager, Business Development
Westler Corporation
03.2015 - 09.2023
GED -
Pasadena City College
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