Summary
Overview
Work History
Education
Skills
Training
Timeline
Generic

Michael Palmer

Bentonville,AR

Summary

Driven sales professional with proven ability to increase market share, outperform competition, and increase profits. Strategic holistic planner skilled at both short and long-range goal setting. Easily establish rapport and build strong customer relations. Solid understanding of sales techniques, strategies for building a strong client base, and systems which facilitate consistent follow-up and foster customer satisfaction.

Overview

18
18
years of professional experience

Work History

NAM

TreeHouse Sales and Solutions & Harvest Group
Bentonville, AR
10.2019 - Current
  • Joined TreeHouse after fulfilling my commitments to Ingersoll Rand
  • In my short time with TreeHouse I have grown existing customers sales by 5 – 30% with my knowledge of modular positioning and warehouse efficiencies
  • I have delivered 3 new clients to both TreeHouse and Walmart Sam’s that will provide long-term growth in large categories
  • Continuing to leverage product placement, product launches, Walmart/Sam’s exclusive products, digital and social media platforms, as well as delivering new clients will be key to long-lasting success for my team.

Sales Team Leader

Ingersoll Rand (Trane)
Bentonville, AR
01.2018 - 01.2019
  • Joined Trane after a Reorganization with Flowers as the Sales Team Leader of the Northwest Arkansas Division
  • Managing a team of 10 sales professionals along with 34 HVAC Dealers across NWA
  • Successfully selling dealers ways to integrate smart home accessories, service plans, trainings, as well as increasing their commercial business
  • In my short tenure with the company, I have successfully exceeded goals for myself as well as my team
  • Obtaining new clients and services is pivotal to this business and my experience with servant leadership and stellar selling ability as well knowledge of my products has set this team up for success in 2019 and moving into 2020.

VP of Sales – Walmart

Flowers Foods
Bentonville, AR
01.2012 - 01.2018
  • Joined Flowers Foods after Hostess Brands Bankruptcy as the Director of Sales Walmart Bread and Bun business
  • After my first years success was promoted to VP of Sales for the Walmart Bread and Bun business with additional leadership responsibilities
  • In 2017 took over the Walmart Warehouse and DSD Snack Cake business, giving leadership of the entire Walmart Portfolio
  • Oversee and motivate a team of 12 with 2 promotions in 2017 while overseeing 41, MVP’s, 41 Plant Presidents aligning the organization to the plans developed to achieve our sales goals bringing everyone together to execute the plan across the country
  • Strong leadership, exceptional interpersonal and communication abilities with overarching motivational skills.

Director of Sales – Walmart Cake Products

Hostess Brands
Bentonville, AR
01.2009 - 01.2012
  • Personally recruited to join Hostess by the CEO, Craig Jung (former COO of PepsiCo Bottling Co.), and EVP Sales Frank Lewis (former SVP Sales of Lance Foods/VP Sales Frito-Lay).

Regional Account Manager – Walmart

Lance Inc.
Kansas City, MO
01.2006 - 01.2008
  • Recruited by former Frito-Lay sales executives to join turn-around team at Lance.

Walmart Retail Sales Manager

Hostess
Kansas City, MO
  • Recruited into this newly created position to jump-start all Divisional and Regional-level account development for all Hostess Brands products being sold into Walmart.

District Sales Manager

Frito-Lay, Inc.
Hays, KS
  • After quickly being promoted into a District Sales Manager role, managed a sales force of 13 RSR's and 1 RSA to achieve $4.5 MM in annual sales.

Education

Business -

Fort Hays State University
01.1996

Skills

  • Strategic Holistic Sales and Business Planning
  • Tactical Marketing, Promotional, and Pricing Strategies
  • Product Positioning
  • Increased Market Penetration
  • Contract Negotiations
  • Project Planning, Sales Forecasting, and Execution
  • Strategic Alliances/Relationship Building
  • National New Product Introduction
  • Expert Product Knowledge

Training

  • Trusted Adviser Award Walmart Flowers Foods 2016
  • Retail Link 2005 - Present
  • JDA Space Management
  • Spectra Training, Hostess Brands, 2011
  • DDI (Coaching for improvement - Setting Performance Expectations - Reviewing Performance Progress), Lance Inc, 2007
  • Implementing Inclusion and Diversity 1&2, Frito-Lay, 2004
  • No Lose Negotiations, Frito-Lay, 2003
  • Walmart University, Frito-Lay, 2003

Timeline

NAM

TreeHouse Sales and Solutions & Harvest Group
10.2019 - Current

Sales Team Leader

Ingersoll Rand (Trane)
01.2018 - 01.2019

VP of Sales – Walmart

Flowers Foods
01.2012 - 01.2018

Director of Sales – Walmart Cake Products

Hostess Brands
01.2009 - 01.2012

Regional Account Manager – Walmart

Lance Inc.
01.2006 - 01.2008

Walmart Retail Sales Manager

Hostess

District Sales Manager

Frito-Lay, Inc.

Business -

Fort Hays State University
Michael Palmer