Summary
Overview
Work History
Education
Skills
Timeline
Generic

Michele Iorio

East Northport,NY

Summary

Strategic and results-driven Creative Operations leader with extensive experience managing global visual merchandising, artwork development, and cross-functional execution within the beauty and retail industries. Proven ability to drive efficiency, streamline processes, and deliver high-impact launches on time and within budget. Strong communicator and collaborator who excels at aligning creative, marketing, and operational teams to achieve business goals.

Overview

29
29
years of professional experience

Work History

Associate Director, Creative Operations

Sol De Janeiro
New York, NY
01.2025 - Current
  • Lead planning, execution, and delivery of global visual merchandising and event guidelines
  • Manage end-to-end project timelines to ensure timely release to global partners
  • Serve as primary point of contact for global retail projects, providing updates to key stakeholders
  • Drive cross-functional collaboration between creative, marketing, and operation teams
  • Oversee delivery of creative assets, ensuring quality, accuracy and timeliness
  • Facilitate weekly status meetings to track progress, mitigate risks, and ensure alignment

Senior Manager of Global VM & Operations

Orveon Global
New York, NY
11.2021 - 01.2025
  • Managed all Visual Merchandising timelines for Global and US from kickoff to launch/delivery
  • Regularly met with Marketing teams to align with Launch Calendar
  • Liaise with diverse team of vendors, marketing & Global VM team for approvals & directives to ensure alignment
  • Developed and maintained Vendor relationships by being point of contact on all communications & hold weekly status meetings for Sephora/Ulta/Nordstrom
  • Worked with Procurement on VM budget, assuring cost efficiencies align to key targets of the business
  • Led creative routing, making sure feedback is organized, received, and proper approvals have successfully been established
  • Managed vendor engineer drawings & type safety for creative to provide artwork/production files
  • Coordinate with marketing/creative/vendor teams to hold prototype review for multiple retailers
  • Served as facilitator between Product Development & studio to have shade charts created for each launch
  • Create & manage all VM Cropping guidelines for each launch

Creative Services Manager

Shiseido Americas
New York, NY
10.2018 - 11.2021
  • Coordinated and managed all Creative Services activities, including requests for copy, photo, print & merchandising, through the support of detailed trafficking schedules to ensure timely release to relevant teams
  • Lead weekly Creative status meetings with all departments driving clear cross-functional communication
  • Assisted with organizing, booking, and coordination of logistics for ecommerce photoshoots, modernizing the site, the product pages and to improve viewability and drive sales
  • Continue to learn to adjust current projects based on knowledge of past project scopes, timely requirements, creative guidelines, and visual rights to facilitate accurate, on-brand collateral

Development Manager – Artwork Cell

L’Oreal USA, Inc.
New York, NY
04.2012 - 09.2018
  • Company Overview: Luxury Products Division, Lancôme Makeup/ACD/Kiehl’s
  • Managed all aspects of artwork, including promotional items on over 600 files annually across Kiehl’s/Lancôme Makeup & ACD (Skinceuticals, Vichy, La Roche Posay & Dermablend
  • Executed artwork process through collaboration with cross functional teams (Marketing, Creative, Packaging, R&I, Regulatory and Legal) with focus on project timelines and artwork integrity through ESKO Webcenter
  • Acted as level 1 support for key users of Esko WebCenter
  • Managed supplier relationships for print production deliverables related to quality, while maintaining overall launch timeline
  • Oversaw Divisional artwork spend (budget/trend/actual) per month, including management of purchase orders within SRM
  • Developed and implemented process improvement plans to promote internal efficiency
  • Prepared KPI reports for Senior Executive meetings

Project Manager – Artwork Development

L’Oreal USA, Inc.
New York, NY
04.2009 - 04.2012
  • Company Overview: Consumer Products Division, L’Oreal Paris, Packaging Development
  • Managed all artwork for Hair Color and Hair Care products and displays
  • Liaison between Marketing, Creative, Legal, Research & Development, Claims, Sales, Purchasing, Package Development, Logistics, Manufacturing and Canadian Marketing for all products launches and redesigns
  • Responsible for maintaining all artwork due reports and conducting a weekly status meeting with Marketing, & Creative Services
  • Initiated, opened and managed new projects for routing through Web Center (Esko)
  • Collaborated with Marketing on conceptualizing packaging and advise on feasibility and costing information
  • Developed and documented processes and procedures with other groups to provide a harmonization of projects from start to finish
  • Proofread all final artwork to ensure accuracy of copy, codes, ingredients, and die strikes
  • Handled proof & standard approvals for all Hair Color / Hair Care released artwork
  • Ensured accuracy and maintained the ‘Packaging Artwork’ library on the shared drive containing all pertinent information for the routing and tracking of final released artwork

Asst Manager - Artwork Development

L’Oreal USA, Inc.
New York, NY
09.2007 - 02.2009
  • Company Overview: Professional Products Division, Matrix Global
  • Managed all packaging artwork development for US, Canada, Europe, Asia, Brazil, & India
  • Managed translation requests for international packaging development (over 25 markets)
  • Managed all US and Int'l launches through consistent follow-ups with market contacts to ensure proper die lines, ingredients, and legal line compliance.
  • Liaison with US & International Marketing, R & D, Claims, and Legal to obtain artwork approvals
  • Managed creative staff in order to ensure timely release of all artworks
  • Held weekly artwork status meetings with Marketing Brand Managers and Creative Directors
  • Primary contact for all International artwork communications
  • Published all artwork electronically and maintained the Divisional Artwork Library
  • Handled printing and timing issues with the plant, vendors and Technical Packaging

Asst Account Executive - Bank of America

Doremus & Co.
New York, NY
10.2005 - 11.2006

Account Coordinator - Bank of America

Gotham Inc.
New York, NY
05.2004 - 10.2005

Executive Assistant – Director of Strategic Planning & Design

Mancini Duffy
New York, NY
05.1997 - 05.2004

Education

Associate of Fine Arts -

Fashion Institute of Technology
New York, NY
06.1999

Skills

  • MS Office: Word
  • MS Office: Excel
  • MS Office: PowerPoint
  • Adobe Acrobat Pro
  • Process improvement
  • Vendor & Stakeholder Management
  • Timeline & Launch Management

Timeline

Associate Director, Creative Operations

Sol De Janeiro
01.2025 - Current

Senior Manager of Global VM & Operations

Orveon Global
11.2021 - 01.2025

Creative Services Manager

Shiseido Americas
10.2018 - 11.2021

Development Manager – Artwork Cell

L’Oreal USA, Inc.
04.2012 - 09.2018

Project Manager – Artwork Development

L’Oreal USA, Inc.
04.2009 - 04.2012

Asst Manager - Artwork Development

L’Oreal USA, Inc.
09.2007 - 02.2009

Asst Account Executive - Bank of America

Doremus & Co.
10.2005 - 11.2006

Account Coordinator - Bank of America

Gotham Inc.
05.2004 - 10.2005

Executive Assistant – Director of Strategic Planning & Design

Mancini Duffy
05.1997 - 05.2004

Associate of Fine Arts -

Fashion Institute of Technology