Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
Certification
Timeline
Generic

Michelle P Curtis CFRE

St. Petersburg,FL

Summary

Experienced development professional with solid background in resource development, team leadership, collaborative partnerships and strategic plan process. Market-savvy, analytical and well-coordinated in devising and implementing process to drive and sustain contributed revenue growth. Articulate, personable and comfortable with staff and external stakeholders.

Overview

21
21
years of professional experience
1
1
Certification

Work History

Chief Development Officer/VP Philanthropy

YMCA of Greater St. Petersburg
St. Petersburg, FL
06.2016 - Current
  • Created process, implementation and measurement tactics for long and short-term strategic plans.
  • Established and deepened partnerships with community partners to enhance program effectiveness and strengthen funding streams.
  • Oversee $4.5 million contributed revenue budget to include development office, grants management, events and corporate sponsorships.
  • Established goals for soliciting funds, developed and implemented gift acceptance policy as well as gift acknowledgement process. Established digital currency acceptance policy.
  • Created and implemented three year giving society which was a catalyst for increased board giving. Annual giving from the Board increased 500% from 2016-present.
  • Team leader of five development staff and eight executive/program directors in all fundraising strategy, process, training and implementation.
  • Senior fundraising executive leading all organizational philanthropic focus to include signature fundraising events, marketing initiatives, social and digital campaigns and direct response.
  • Developed and implemented capital fundraising campaign to include facilities expansion, endowment, and major gift expansion to ensure sustaining organizational financial stability.
  • Drove 400% contributed revenue growth in five years - to include revenue from foundations, corporations and grant-making organizations.

Senior Development Officer

The Florida Orchestra
St. Petersburg, FL
12.2014 - 06.2016
  • Developed a portfolio of 175 donors with a focus on annual giving and donor retention.
  • Identified, cultivated, solicited and secured $1.5 million in planned gifts in year one.
  • Assisted with preparation and submission of grant proposals.
  • Lead a team of three development staff to include development services, event planning and grant management.
  • Staff liaison for two volunteer boards and three volunteer guilds - located in Tampa, St. Petersburg and North Pinellas.
  • Identified and recruited six new members to the Board of Directors.
  • Performed as primary staff liaison to board philanthropy advisors, support board and executive director in achieving plan goals.

Principal/Owner/Operator

Curtis Wealth Management Group
Sarasota, FL
11.2004 - 03.2014
  • Managed financial functions such as operations budgeting, accounts payable and accounts receivable and payroll.
  • Directed implementation of strategic business plans to achieve goals and objectives.
  • Created and implemented marketing and advertising strategies to support revenue goals and promote strategic growth.
  • Interviewed, trained, and supervised up to 25 employees, including three supervisors, to achieve sales goals.

Associate Director of Major Gifts

Eckerd College
St. Petersburg, FL
06.2009 - 11.2010
  • Performed as primary gift officer for portfolio of 200 alumni and parent stakeholders located in Florida, Texas, Michigan, Ohio, New York and Pennsylvania.
  • Solicited and secured $1.25 million in endowment pledges.
  • Staff liaison for Annual Charity Golf Tournament to benefit Eckerd College Athletic Department - raising $100,000 annually. Secured key sponsors and coordinated volunteer fundraising teams.
  • Proficient in Banner contact management software for higher education.
  • Secured capital campaign leadership gifts ranging from $5,000 to $500,000 totaling $1.2 million.

Education

Bachelor of Science - Public Relations And Organizational Communication

University Of Florida
Gainesville, FL

Associate of Arts - Business Administration

St. Petersburg College
St. Petersburg, FL

Skills

  • Leadership
  • Strategic Process
  • Resource Development
  • Collaborative Partnerships
  • Fundraising Campaigns
  • Philanthropic Marketing
  • Grants Management
  • Event Management
  • Board Development
  • Peer Educator

Accomplishments

  • Selected in 2020 by Y-USA to serve as Service Delivery Provider for Financial Development and Marketing. Responsible for consultation and advisement of member YMCA Associations for development and marketing process and projects.
  • Speaker/Presenter of "Meeting Your Fundraising Goals in Challenging Times" at 2021 NAYDO Conference.

Affiliations

  • Chair of YMCA YPN (YMCA Professional Network) FInancial Development Peer Group for State of Florida (2019 - Present).
  • YMCA Florida Alliance Peer Educator (2019 - Present)
  • Member of NAYDO (North American YMCA Development Organization)
  • Member of AFP (Association of Fundraising Professionals) Suncoast Chapter
  • Member Canterbury School of Florida Board of Trustees (2004-2012)
  • Lifetime Member - University of Florida Alumni Association
  • Lifetime Member St. Petersburg College Alumni Association
  • Sustaining Member - Junior League of St. Petersburg
  • Isla del Sol Yacht and Country Club Member
  • Previous Hatteras Owner - experienced boat operator

Certification

Certified Fund Raising Professional (CFRE)

FINRA Registered (Inactive)

Florida Department of Insurance License (Inactive)

Timeline

Chief Development Officer/VP Philanthropy

YMCA of Greater St. Petersburg
06.2016 - Current

Senior Development Officer

The Florida Orchestra
12.2014 - 06.2016

Associate Director of Major Gifts

Eckerd College
06.2009 - 11.2010

Principal/Owner/Operator

Curtis Wealth Management Group
11.2004 - 03.2014

Bachelor of Science - Public Relations And Organizational Communication

University Of Florida

Associate of Arts - Business Administration

St. Petersburg College
Michelle P Curtis CFRE
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