Michelle P Curtis CFRE
St. Petersburg,FL
Summary
Experienced development professional with solid background in resource development, team leadership, collaborative partnerships and strategic plan process. Market-savvy, analytical and well-coordinated in devising and implementing process to drive and sustain contributed revenue growth. Articulate, personable and comfortable with staff and external stakeholders.
Overview
21
21
years of professional experience
1
1
Certification
Work History
Chief Development Officer/VP Philanthropy
YMCA of Greater St. Petersburg
St. Petersburg, FL
06.2016 - Current
- Created process, implementation and measurement tactics for long and short-term strategic plans.
- Established and deepened partnerships with community partners to enhance program effectiveness and strengthen funding streams.
- Oversee $4.5 million contributed revenue budget to include development office, grants management, events and corporate sponsorships.
- Established goals for soliciting funds, developed and implemented gift acceptance policy as well as gift acknowledgement process. Established digital currency acceptance policy.
- Created and implemented three year giving society which was a catalyst for increased board giving. Annual giving from the Board increased 500% from 2016-present.
- Team leader of five development staff and eight executive/program directors in all fundraising strategy, process, training and implementation.
- Senior fundraising executive leading all organizational philanthropic focus to include signature fundraising events, marketing initiatives, social and digital campaigns and direct response.
- Developed and implemented capital fundraising campaign to include facilities expansion, endowment, and major gift expansion to ensure sustaining organizational financial stability.
- Drove 400% contributed revenue growth in five years - to include revenue from foundations, corporations and grant-making organizations.
Senior Development Officer
The Florida Orchestra
St. Petersburg, FL
12.2014 - 06.2016
- Developed a portfolio of 175 donors with a focus on annual giving and donor retention.
- Identified, cultivated, solicited and secured $1.5 million in planned gifts in year one.
- Assisted with preparation and submission of grant proposals.
- Lead a team of three development staff to include development services, event planning and grant management.
- Staff liaison for two volunteer boards and three volunteer guilds - located in Tampa, St. Petersburg and North Pinellas.
- Identified and recruited six new members to the Board of Directors.
- Performed as primary staff liaison to board philanthropy advisors, support board and executive director in achieving plan goals.
Principal/Owner/Operator
Curtis Wealth Management Group
Sarasota, FL
11.2004 - 03.2014
- Managed financial functions such as operations budgeting, accounts payable and accounts receivable and payroll.
- Directed implementation of strategic business plans to achieve goals and objectives.
- Created and implemented marketing and advertising strategies to support revenue goals and promote strategic growth.
- Interviewed, trained, and supervised up to 25 employees, including three supervisors, to achieve sales goals.
Associate Director of Major Gifts
Eckerd College
St. Petersburg, FL
06.2009 - 11.2010
- Performed as primary gift officer for portfolio of 200 alumni and parent stakeholders located in Florida, Texas, Michigan, Ohio, New York and Pennsylvania.
- Solicited and secured $1.25 million in endowment pledges.
- Staff liaison for Annual Charity Golf Tournament to benefit Eckerd College Athletic Department - raising $100,000 annually. Secured key sponsors and coordinated volunteer fundraising teams.
- Proficient in Banner contact management software for higher education.
- Secured capital campaign leadership gifts ranging from $5,000 to $500,000 totaling $1.2 million.
Education
Bachelor of Science - Public Relations And Organizational Communication
University Of Florida
Gainesville, FLAssociate of Arts - Business Administration
St. Petersburg College
St. Petersburg, FLSkills
- Leadership
- Strategic Process
- Resource Development
- Collaborative Partnerships
- Fundraising Campaigns
- Philanthropic Marketing
- Grants Management
- Event Management
- Board Development
- Peer Educator
Accomplishments
- Selected in 2020 by Y-USA to serve as Service Delivery Provider for Financial Development and Marketing. Responsible for consultation and advisement of member YMCA Associations for development and marketing process and projects.
- Speaker/Presenter of "Meeting Your Fundraising Goals in Challenging Times" at 2021 NAYDO Conference.
Affiliations
- Chair of YMCA YPN (YMCA Professional Network) FInancial Development Peer Group for State of Florida (2019 - Present).
- YMCA Florida Alliance Peer Educator (2019 - Present)
- Member of NAYDO (North American YMCA Development Organization)
- Member of AFP (Association of Fundraising Professionals) Suncoast Chapter
- Member Canterbury School of Florida Board of Trustees (2004-2012)
- Lifetime Member - University of Florida Alumni Association
- Lifetime Member St. Petersburg College Alumni Association
- Sustaining Member - Junior League of St. Petersburg
- Isla del Sol Yacht and Country Club Member
- Previous Hatteras Owner - experienced boat operator
Certification
Certified Fund Raising Professional (CFRE)
FINRA Registered (Inactive)
Florida Department of Insurance License (Inactive)
Timeline
Chief Development Officer/VP Philanthropy
YMCA of Greater St. Petersburg
06.2016 - Current
Senior Development Officer
The Florida Orchestra
12.2014 - 06.2016
Associate Director of Major Gifts
Eckerd College
06.2009 - 11.2010
Principal/Owner/Operator
Curtis Wealth Management Group
11.2004 - 03.2014
Bachelor of Science - Public Relations And Organizational Communication
University Of Florida
Associate of Arts - Business Administration
St. Petersburg College